Manager, Portfolio Customer Marketing

📋 Description

• Design and implement tailored marketing strategies aimed at enhancing awareness, adoption, and revenue growth for products targeted at healthcare professionals;

• Develop comprehensive go-to-market strategies for the launch and updates of new products;

• Oversee and provide guidance to the Marketing Coordinator;

• Collaborate effectively with product management and development teams;

• Produce engaging marketing materials and sales support tools;

• Coordinate efforts with the Maintenance of Certification (MOC) team;

• Oversee the marketing budget for initiatives specific to the portfolio;

• Track and evaluate key performance indicators (KPIs);

⛳️ Requirements

• Bachelor’s Degree or Certification in Marketing, Business, or comparable experience in a related area;

• At least seven years of experience in Digital Marketing;

• A minimum of three years of experience in Portfolio Marketing within the Healthcare sector;

• At least three years in a direct management position;

• Experience in project management within a multi-project setting.

🏝️ Benefits

• Health insurance

• Flexible work arrangements

• Opportunities for professional development