Lifecycle Marketing Specialist

📋 Description

• Assist in the creation and implementation of patient engagement and retention initiatives through health screenings and research studies.

• Enhance the patient experience to boost engagement levels.

• Initiate and refine marketing strategies that encompass the entire customer journey.

• Execute retention campaigns aimed at increasing involvement from study participants.

• Collaborate with development and analytics teams to expand marketing automation capabilities.

⛳️ Requirements

• A Bachelor’s degree in marketing or a related discipline.

• 2-3 years of marketing experience.

• Proficient in marketing automation tools (e.g., Segment, Customer.io).

• Strong knowledge of email marketing best practices and automation processes.

• Excellent organizational and multitasking abilities.

• Capacity to think strategically while executing tactical plans.

• Outstanding communication and teamwork skills.

🏝️ Benefits

• Paid Time Off (PTO) and Company Paid Holidays.

• Comprehensive employer-funded medical, dental, and vision insurance options.

• Health Savings Account and Flexible Spending Accounts.

• Bi-weekly employer contributions to HSA.

• Company-sponsored Short-Term and Long-Term Disability coverage.

• 401(k) Retirement Plan with Company Match.