Lead, Marketing Performance Analytics – Revenue Operations

This is a fully remote position, open to applicants in New York.

📋 Description

• Drive insights within the B2B marketing organization.

• Assist the business in understanding the marketing's impact on revenue.

• Identify growth opportunities across various channels, target audiences, and the marketing funnel.

• Lead analytics initiatives or mini-projects, such as developing segmentation models, analyzing paid media performance, and evaluating event impact.

• Collaborate with marketing teams to provide insights and create dashboards.

• Ensure the accuracy and consistency of data across CRM systems, marketing platforms, and data warehouses.

• Present insights to colleagues and immediate supervisors.

⛳️ Requirements

• Bachelor’s or Master’s degree in Analytics, Data Science, Business, Economics, or equivalent professional experience.

• Over 2 years of experience in B2B marketing analytics, business intelligence, or revenue analytics.

• Proficient in SQL, Power BI, and Excel (mandatory).

• Familiarity with CRM, Marketing, and Sales Platforms (e.g., Salesforce, Marketo, CJA, Atlas).

• Ability to identify gaps, propose solutions, and implement new analytical methods or workflows.

• Excellent communication and data storytelling abilities.

• Knowledge of leveraging AI for automating code writing.

🏝️ Benefits

• Comprehensive benefits package.

• Medical and dental coverage.

• Disability insurance.

• Retirement benefits.

• Paid leave.

• Paid time off.

• Discretionary annual bonus program.