Lead Influencer Manager

This is a fully remote position, open to applicants in South Africa.

📋 Description

• Create tailored influencer and content strategies that align with client goals, outlining formats, creator profiles, and creative direction that enhance performance.

• Manage a team of Mid-level and Junior Influencer Managers, offering direct supervision, coaching, and mentorship. Take ownership of their performance and development while ensuring the team consistently produces high-quality results across various accounts.

• Oversee the entire influencer campaign lifecycle from briefing to launch, optimization, and results analysis across multiple accounts.

• Act as the primary point of contact for assigned accounts, assisting clients with strategy, creator selection, and execution.

• Lead the process of creator discovery and shortlisting, integrating strategic reasoning (reach, engagement, conversion potential, pricing) with proactive relationship building.

• Manage influencer content approvals, ensuring quality, compliance, and brand alignment prior to launch.

• Continuously refine creator mix, formats, and execution to meet awareness, traffic, and conversion objectives.

• Establish and maintain creator-related Airtable tabs for your accounts, ensuring that creator data, rates, deliverables, and rationales are accurate and ready for clients.

• Collaborate closely with the Head of Influencer Marketing and leadership team to help develop best practices for influencer execution.

• Proactively identify risks, blockers, and trade-offs early, clearly documenting decisions and recommendations for both clients and internal teams.

⛳️ Requirements

• Over 5 years of experience in influencer marketing with a proven ability to deliver successful influencer campaigns.

• Skill in translating client briefs into influencer strategies, creative direction, and execution plans.

• Strong intuition for content formats, creator-brand compatibility, and what drives conversions across platforms.

• Comfortable working within structured systems (Airtable, Notion, ClickUp, or similar) and maintaining organized workflows.

• Confident and clear communicator with senior stakeholders, particularly US-based clients. Fluent English is essential.

• Capable of guiding and reviewing work from Mid-level and Junior Influencer Managers while remaining actively involved in execution.

• Must be available to work during EST hours.

🏝️ Benefits

• Unlimited Time Off & Sick Days

• Flexible working hours

• Fully remote (with the option to work from anywhere)

• High potential for growth!