Influencer Marketing Specialist

This is a fully remote position, open to applicants in Colombia.

📋 Description

• Identify, recruit, and onboard creators from the Insense marketplace as well as external platforms.

• Align creators with client campaigns based on brand compatibility, campaign objectives, and target demographics.

• Oversee influencer campaigns from start to finish, including creator sourcing, briefing, content management, and performance evaluation.

• Assist with UGC campaigns in collaboration with the Account Management team.

• Establish and nurture strong relationships with creators and influencers to foster long-term partnerships.

• Expand and manage a roster of high-performing creators for upcoming campaigns.

• Facilitate communication with creators, negotiate rates, and oversee deliverables.

• Supervise campaign execution to guarantee timely content delivery that meets quality benchmarks.

• Assess content performance and provide constructive feedback to creators to enhance outcomes.

• Engage creators through community initiatives, events, and feedback programs.

• Conduct outreach to creators across platforms such as TikTok, Instagram, and other relevant networks.

• Enhance sourcing and outreach methods to boost efficiency and scalability.

• Monitor campaign metrics, analyze outcomes, and share insights to refine future performance.

• Collaborate closely with internal teams to ensure seamless campaign execution and effective client communication.

• Partner with the Senior Influencer Marketing Manager to refine campaign strategy and enhance performance.

⛳️ Requirements

• Proficient in English communication skills, both written and verbal.

• Over 4 years of practical experience managing influencer marketing campaigns from inception to completion.

• Demonstrated experience in sourcing, recruiting, and managing creators on TikTok and Instagram.

• Strong grasp of influencer marketing metrics and the ability to optimize campaigns based on performance analytics.

• Proven track record of building and maintaining long-term relationships with creators and influencer communities.

• Excellent project management and communication abilities, with the capacity to handle multiple campaigns concurrently.

• Experience in developing and scaling influencer outreach and creator sourcing processes.

• Comprehensive understanding of TikTok, Instagram, social media trends, and best practices for influencer content.

🏝️ Benefits

• Fully remote position 💻

• Competitive salary in USD based on your experience and location 💰

• 15 days of paid time off, plus US holidays (Accumulate an extra day for each year spent with us.)🏖

• Team retreats held in various locations worldwide.

• International exposure working with global clients and colleagues in AMER + EMEA 🌎