Lead Generation Specialist

This is a fully remote position, open to applicants in United States.

📋 Description

• Execute high-volume outbound calls and digital outreach to hospitals, FQHCs, physician groups, and various healthcare organizations.

• Recognize opportunities and assess viable leads.

• Transfer qualified leads to the Director of Business Development for ongoing engagement and proposal progression.

• Achieve or surpass monthly goals for initial meetings and new opportunities.

• Collaborate with Marketing and Business Development teams on targeted outreach initiatives.

• Enhance messaging and communication strategies to boost engagement and conversion rates.

• Oversee and maintain the integrity of lead data within Microsoft Dynamics CRM.

• Increase brand recognition among healthcare decision-makers.

• Acquire knowledge of OB/GYN hospitalist services, telehealth models, and healthcare delivery systems.

• Understand OBHG’s value proposition, Obtelecare offerings, and competitive stance in the market.

• Engage in sales enablement, training, and industry educational opportunities.

• Adhere to OBHG’s Mission, Vision, and Core Values.

• Professionally represent the company to external partners.

• Work collaboratively across Marketing, Operations, and Business Development.

• Carry out additional tasks and special projects as assigned.

⛳️ Requirements

• Demonstrated success in lead generation, cold calling, or appointment setting within a high-volume outreach setting.

• Proficiency in using CRM platforms; Microsoft Dynamics is preferred.

• Excellent verbal and written communication skills.

• Ability to quickly build rapport over the phone.

• Highly organized, detail-oriented, and self-driven with a strong sense of accountability.

• Capacity to multitask and manage several campaigns at once.

• Proven ability to overcome objections and maintain resilience in fast-paced environments.

• Experience in developing or executing email marketing campaigns.

• Proficient in Microsoft Outlook, Excel, and CRM reporting tools.

• Background in healthcare sales, telehealth, or hospital business development is preferred.

• Familiarity with OB/GYN service lines or hospital contracting procedures is preferred.

• Bachelor’s degree in Business, Communications, Marketing, or a related field is preferred.

• Regular use of computers and phones is necessary.

• Occasional travel to corporate events or partner locations may be required.

🏝️ Benefits

• Paid time off and holidays.

• Medical, dental, and vision insurance.

• Health Savings Account with employer contributions.

• Flexible Spending Account options.

• Paid Parental Leave.

• Employer Paid Basic Life and AD&D Insurance.

• Employer Paid Short- and Long-Term Disability.

• Optional Short Term Disability Buy-up plan.

• 401(k) Savings Plan.

• Legal Plan and Identity Theft Services.

• Mental health support and resources.

• Employee Referral program with financial incentives.

• Mission-driven organization with a fantastic company culture.

• Occasional travel to corporate events or partner sites.