Influencer Marketing Analytics, Reporting Specialist

This is a fully remote position, open to applicants in Sweden.

📋 Description

• Monitor and evaluate the effectiveness of influencer marketing campaigns across various platforms.

• Develop and sustain campaign reports, dashboards, and performance overviews.

• Track key performance indicators such as engagement, clicks, conversions, CPM, CPA, ROI, affiliate sales, and influencer performance.

• Collaborate closely with Influencer Marketing Managers to enhance campaigns using data-driven insights.

• Assess influencer performance and pinpoint top-performing influencers for enduring partnerships.

• Compile weekly and monthly reports for internal teams and clients.

• Oversee affiliate tracking platforms, discount codes, and attribution systems.

• Recognize trends, campaign opportunities, and strategies for optimization.

• Ensure the accuracy of campaign data and maintain consistency in reporting.

• Assist in budgeting and forecasting using performance insights.

⛳️ Requirements

• Background in influencer marketing analytics, affiliate marketing analytics, performance marketing, or campaign reporting.

• Solid grasp of influencer marketing KPIs and reporting metrics.

• Prior experience with affiliate platforms, tracking tools, or attribution systems is highly desirable.

• Proficient in Excel/Google Sheets.

• Familiarity with reporting dashboards and analytics tools.

• Keen attention to detail and strong organizational abilities.

• Capability to handle large datasets and convey findings effectively.

• Excellent communication skills in English.

• Experience with agencies or international campaigns is an advantage.

🏝️ Benefits

• Competitive salary and performance-based bonuses.

• Opportunities for professional development and growth.

• Flexible working hours and remote work options.

• Collaborative and supportive team environment.