Head of Strategic Marketing

This is a fully remote position, open to applicants in United Kingdom.

📋 Description

• Lead and integrate TIS's Content, Brand, and Product Marketing departments.

• Establish the strategic direction while closely overseeing execution.

• Develop the narrative, positioning, and go-to-market strategy that supports growth in Payments, Cash Forecasting, and Platform services.

• Take ownership of the comprehensive marketing agenda, which includes competitive positioning, Ideal Customer Profile (ICP) and messaging frameworks, brand consistency, and the content development engine.

• Oversee and nurture a small, senior-level team.

⛳️ Requirements

• Over 10 years of experience in B2B SaaS/fintech marketing, with a strong preference for significant expertise in Product Marketing.

• Proven history of managing brand, content, and/or product marketing functions, ideally across multiple disciplines.

• Experience in developing or scaling go-to-market strategies, ICP frameworks, and competitive positioning for intricate, technical products.

• Leadership experience in managing, developing, and supporting a small senior team.

• Strong ability to collaborate cross-functionally with Product, Sales, and executive stakeholders.

• Exceptional written and verbal communication skills.

• Proficient in English.

• Familiarity with payments, treasury, or related fintech/B2B SaaS sectors is a significant advantage.

🏝️ Benefits

• A cohesive strategic marketing narrative that links brand, content, and product positioning.

• A high-performing and well-supported team across Content, Brand, and Product Marketing.

• Sales and Product teams view Strategic Marketing as a trusted strategic partner, rather than merely a service function.