Head of Sales Performance

This is a fully remote position, open to applicants in Utah.

📋 Description

• Develop the sales performance toolkit, which includes sequences, talk tracks, objection-handling guides, battle cards, and demo materials.

• Recognize deficiencies in the sales process and create tools, processes, or content to address them.

• Assess and implement AI-driven sales tools, conversation intelligence, and automation technologies.

• Oversee and nurture the inbound follow-up team, including Sales Development Representatives (SDRs) and Sales Associates.

• Conduct one-on-one meetings, coach team performance, hire as the team expands, and manage the Sales Associate–Account Executive pairing model.

• Set cadence standards, establish ownership rules, and maintain CRM hygiene expectations.

• Supervise the Sales Trainer and manage the onboarding and ramp-up processes for new sales hires.

• Create, write, and conduct A/B testing for email and chat follow-up sequences.

• Enhance reply rates, re-engagement rates, conversion rates, show rates, and overall stage-to-stage funnel performance.

• Develop no-show recovery and closed-lost reactivation campaigns.

• Administer channel-partner leads and opportunities, including ownership, follow-up, reporting, and performance tracking.

• Analyze recorded calls and demos, maintain call-review coverage, and provide coaching to Account Executives.

• Facilitate calibration sessions and participate in live deals when representatives require assistance.

• Manage the sales knowledge base and the content that supports the AI sales chat assistant.

• Ensure the accuracy and compliance of customer-facing sales claims and automated-channel information.

• Enhance the quality and consistency of sales-floor performance through coaching, performance management, process improvements, and sales technology.

⛳️ Requirements

• A minimum of 4 years of experience in inside sales, sales development, sales enablement, revenue operations, or a related commercial role.

• At least 2 years of experience in managing or coaching a sales team.

• Proven history of developing sales systems, tools, or programs from the ground up.

• Established track record of enhancing follow-up, pipeline conversion, show rates, or sales-cycle performance.

• Strong knowledge of inbound sales funnels, lead management, and mid-funnel conversion strategies.

• Experience in coaching sales representatives on discovery, objection handling, urgency, and deal progression.

• Capability to review sales calls, identify performance gaps, and provide clear, actionable feedback.

• Practical experience in constructing sales sequences across email, chat, SMS, or other follow-up channels.

• Strong CRM discipline and familiarity with platforms such as HubSpot or Salesforce.

• Ability to utilize data to identify funnel issues, set targets, and manage performance.

• Excellent written and verbal communication skills in English.

• Willingness and ability to work during Pacific Time hours.

• Preferred: experience in managing SDRs or Sales Associates and Account Executives.

• Preferred: background in overseeing sales onboarding, training, and representative ramp-up programs.

• Preferred: experience in developing no-show recovery, closed-lost reactivation, or aged-pipeline campaigns.

• Preferred: knowledge of AI-driven sales tools, conversation intelligence, and sales automation platforms.

• Preferred: experience in creating sales collateral, playbooks, or enablement content that is adopted company-wide.

• Preferred: experience in a high-growth startup, SaaS, staffing, outsourcing, or technology-enabled services sector.

• Preferred: experience managing leads generated through channel partnerships.

• Preferred: familiarity with compliance, sales claims management, and maintaining a customer-facing knowledge base.

🏝️ Benefits

• Annual base salary ranging from $125,000 to $155,000, based on experience.

• Performance-based bonuses linked to individual and company objectives.

• Paid Time Off (PTO).

• Paid U.S. holidays.

• Paid sick leave.

• Health insurance coverage.

• Company-sponsored team events and offsite gatherings.

• Clear opportunities for career progression and increased leadership responsibilities.