Head of Marketing

This is a fully remote position, open to applicants in United Kingdom, +5 more countries.

📋 Description

• Formulate and implement the global marketing vision, strategy, and annual operating plan in alignment with the company's growth objectives.

• Generate demand and create pipelines through cohesive marketing campaigns and initiatives.

• Assemble, lead, and cultivate a high-performing marketing team focused on achieving measurable business results.

• Collaborate with Sales, Partnerships, Portfolio Management, and Revenue Operations teams to ensure go-to-market alignment.

• Enhance brand awareness, market positioning, and establish thought leadership in targeted markets.

• Supervise content creation and thought leadership, manage events and sponsorships, oversee digital marketing and paid advertising, SEO and AEO, marketing automation and lead nurturing, public relations, and promotional campaigns.

• Set performance metrics and reporting frameworks to evaluate pipeline contributions, campaign effectiveness, and return on investment.

• Oversee marketing budgets and resource distribution.

• Leverage data and market insights to optimize performance and pinpoint growth opportunities.

• Work alongside executive leadership on long-term revenue strategies and market expansion.

• Report directly to the Chief Revenue Officer.

⛳️ Requirements

• A minimum of 10 years of marketing experience, ideally in professional services, outsourced services, Employer of Record (EOR), workforce solutions, or other B2B sectors.

• Demonstrated experience in developing and executing marketing strategies that yield measurable pipeline and revenue growth.

• Comprehensive understanding of contemporary demand generation and performance marketing methodologies.

• Proven experience in leading and scaling high-performing marketing teams within a global context.

• Successful track record in managing digital advertising, content marketing, events, SEO, and marketing automation.

• Strong business acumen that connects marketing initiatives to revenue outcomes.

• Exceptional stakeholder management skills, collaborating across Sales, Revenue, and Executive Leadership teams.

• Data-driven mindset with robust analytical and decision-making skills.

• A Bachelor's degree or equivalent professional experience is required.

• An MBA, CIM, AMA, or similar professional marketing qualifications are beneficial.

• Certifications in digital marketing platforms such as Google Ads, HubSpot, or related technologies are preferred.

• Experience in international B2B organizations is highly desirable.

🏝️ Benefits

• Opportunity for all employees to become partners and share in company profits.

• A diverse, global, and supportive team environment.

• Sustainable growth setting without pressure from venture capital or private equity.

• Career advancement opportunities across international locations.

• Fully remote work options, with hybrid arrangements available in certain countries.

• Flexible working arrangements.

• Monthly financial transparency and access to company financial information.

• Background and reference checks conducted as part of the application process, where legally permissible.