Head of Growth and Communications

This is a fully remote position, open to applicants in Philippines.

📋 Description

• You will design and implement communication and brand strategies across two concurrent tracks: the client's marketing and customer engagement, alongside the CEO's personal brand as a leading figure in AI transforming compliance.

• You will be responsible for all outbound communications, enhancing the CEO's visibility through various channels, and managing the infrastructure that converts every appearance (podcasts, articles, interviews) into growth for the owned audience.

• Oversee all communications directed at customers and prospects: newsletters, email sequences for the indoctrination phase, requests for referrals and reviews, and social media presence.

• Develop and manage a communication strategy that supports the entire customer journey (from landing engagement to booking post-demo).

• Write or supervise content creation — including blogs, social media posts, and email copy — employing AI as a primary tool while ensuring brand voice, accuracy, and integrity are maintained.

• Collaborate with the CRO and the broader team to ensure messaging aligns with sales and product updates.

• Establish the necessary infrastructure and systems to position the CEO as a recognized authority in AI disrupting compliance.

• Manage the CEO's public appearances: maintain a list of target podcasts, assist in coordinating podcast bookings (working with a publicist once hired), and ensure a consistent schedule of appearances.

• Curate, edit, and disseminate content derived from the CEO's appearances across various channels (LinkedIn, YouTube, Instagram, TikTok, and emerging platforms).

• Process raw content (podcast clips, interview footage, articles featuring the CEO), edit it into both short-form and long-form pieces, and post on multiple platforms.

• Oversee posting schedules and monitor growth metrics across all channels.

• Cultivate the CEO's messaging discipline and brand voice to ensure consistency across all interviews and appearances.

• Create your own AI-assisted systems (utilizing Claude, ChatGPT, or other tools) to enhance efficiency — including podcast research, calendar management, content organization, and copywriting.

• Document processes and systems so that as the team expands, new hires can seamlessly integrate without starting from scratch.

⛳️ Requirements

• A minimum of 5 years of experience in growth marketing, communications, demand generation, or a related field within a B2B SaaS company. *(This is non-negotiable)*

• At least 3 years of experience in developing and executing Go-to-Market (GTM) strategies in an early-stage or rapidly growing startup, with a proven history of building a repeatable pipeline that generates qualified opportunities.

• Proven experience managing the entire marketing funnel — from identifying and engaging Ideal Customer Profiles (ICPs) to generating qualified demo bookings in collaboration with Sales.

• Experience in developing and executing account-based marketing (ABM), hyper-targeted, or niche marketing strategies aimed at specific companies and decision-makers rather than broad, high-volume campaigns.

• Hands-on experience in writing or overseeing content creation — including blogs, emails, social media, and newsletters.

• Demonstrated ability to leverage AI tools (Claude, ChatGPT, etc.) to enhance productivity *while maintaining quality and accuracy*.

• Comfort with ambiguity and the ability to build systems from the ground up; this role does not follow a predefined playbook.

• An understanding of the distinction between "good enough" and "perfect"; you can deliver quickly and iterate based on feedback.

• Experience in a startup environment is essential.

• Experience collaborating with international clients, particularly from the US, UK, Australia, and/or New Zealand.

• Exhibits initiative, strong conviction, high motivation, and clarity in decision-making and communication.

🏝️ Benefits

• Competitive salary and performance-based incentives.

• Opportunities for professional development and career advancement.

• Flexible work environment with options for remote work.

• Access to cutting-edge tools and resources to enhance your work.

• Collaborative and innovative company culture focused on growth.