Geo Marketing Specialist

This is a fully remote position, open to applicants in Malaysia.

📋 Description

• Develop and implement integrated B2B and/or D2C campaigns throughout the entire funnel—from initial briefing to launch and conclusion.

• Oversee campaign schedules, timelines, and deliverables to guarantee smooth execution.

• Collaborate with agencies and vendors to produce high-quality creative and media content.

• Serve as the primary point of contact for all communications related to the campaign.

• Work in partnership with Product Marketing, Sales, and regional teams to ensure campaigns are aligned with commercial goals.

• Tailor global campaigns to fit local audiences, informed by market insights and customer preferences.

• Track campaign performance against KPIs and pinpoint areas for optimization and A/B testing.

• Convert data into actionable insights to enhance messaging, channels, and results.

• Leverage segmentation and targeting to improve campaign effectiveness.

⛳️ Requirements

• A minimum of 4 - 5 years of experience in digital marketing, campaign management, or relevant fields.

• Demonstrated success in managing comprehensive, multi-channel campaigns (digital preferred).

• Strong project management and organizational abilities.

• Analytical mindset with the capacity to interpret data and make informed decisions.

• Exceptional communication and stakeholder management skills.

• Capability to handle multiple campaigns and priorities simultaneously.

• Familiarity with marketing tools (e.g., CRM, marketing automation, analytics platforms).

• Solid understanding of digital marketing channels, including paid media, social, email, and SEO.

🏝️ Benefits

• Health insurance

• Professional development