General Manager, Product – B2B2C

This is a fully remote position, open to applicants in Florida.

📋 Description

• Define and take ownership of the comprehensive product strategy, roadmap, go-to-market strategy, and success metrics for a new B2B2C product line.

• Identify opportunities for growth and drive product-market fit, adoption, and expansion.

• Develop AI-first healthcare solutions aimed at enhancing member outcomes and operational efficiency.

• Oversee product development across software, services, AI capabilities, and connected devices.

• Collaborate with Sales, Marketing, and Customer Success teams to foster customer growth. Define and implement launch, positioning, and adoption strategies.

• Set up operational rhythms, performance dashboards, customer feedback loops, and market learning systems to assess impact and enhance the product over time.

⛳️ Requirements

• Strong fluency in AI and experience in applying AI to products, workflows, or operations.

• Over 10 years of experience in product management, product leadership, or related leadership roles, including team leadership experience.

• Demonstrated success in building and scaling a product line from inception to maturity in a fast-paced, high-growth setting.

• Experience in crafting and executing a go-to-market strategy for new products, encompassing early market validation, positioning, launch planning, adoption strategy, and product-market fit.

• Background in developing digital health, healthcare technology, care management, or clinically aligned products is a plus.

• Strong systems thinking abilities, with a knack for creating repeatable processes, operating models, and scalable product infrastructure.

• Excellent communication skills, capable of distilling complex information for executive, technical, clinical, commercial, and cross-functional audiences.

🏝️ Benefits

• N/A