Freelance Graphic Designer, Marketing

This is a fully remote position, open to applicants in Canada.

📋 Description

• Develop impactful social media content for LinkedIn and various digital platforms, which includes static posts, carousels, infographics, campaign graphics, event and webinar promotions, and eBook/report materials.

• Produce illustrations, icons, and unique visual components to enhance storytelling and differentiate the brand.

• Create landing pages and web assets while adhering to UX/UI best practices.

• Work alongside the marketing team to convert campaign goals into captivating visual concepts.

• Ensure cohesive creative output across all campaign touchpoints, maintaining visual uniformity.

• Assist in demand generation campaigns through digital advertisements, email graphics, banners, and marketing materials.

• Prepare assets that are ready for production across various digital channels.

• Offer creative suggestions to enhance engagement, click-through rates, and overall campaign effectiveness.

• Handle multiple projects at once while adhering to tight deadlines.

⛳️ Requirements

• Over 5 years of professional design experience.

• A robust portfolio showcasing social media campaigns, digital marketing creative, landing page/web design, and illustration projects.

• Experience in designing for B2B brands; familiarity with SaaS or technology is advantageous.

• Strong grasp of social-first design principles and platform best practices.

• Proficient knowledge of UX/UI design, including user journeys, layouts, accessibility, and conversion-focused design.

• Experience in crafting original illustrations and iconography.

• Exceptional skills in typography, composition, color theory, and visual storytelling.

• Ability to follow creative direction while proactively contributing fresh ideas.

• Expertise in Figma, including Auto Layout, Components, and Design Systems.

• Proficiency in Adobe Creative Suite: Photoshop, Illustrator, InDesign, and Adobe Express.

• Familiarity with Monday.com, Google Sheets, Google Docs, and Slack.

• Keen attention to detail and visual quality.

• Capability to work independently, communicate proactively, and excel in a fast-paced environment.

• Comfortable collaborating with marketers, content strategists, and leadership teams.

• A portfolio that highlights social media campaigns, landing pages or UX/UI projects, illustration work, brand and marketing design, ideally with B2B marketing examples.

• Nice-to-have: Experience with Adobe After Effects, simple motion graphics and animations, Microsoft PowerPoint design, and basic HTML/CSS knowledge.

🏝️ Benefits

• Salary of up to USD$5k per month.

• Part-time freelance contract opportunity.

• Accessibility accommodations during the recruitment process.

• An inclusive workplace dedicated to diverse ideas, perspectives, and backgrounds.