Field Marketing Specialist

This is a fully remote position, open to applicants in Germany.

📋 Description

• Develop and implement quarterly marketing strategies aimed at driving demand and enhancing funnel velocity within the designated territory.

• Regularly engage with sales teams to ensure alignment of marketing efforts and maximize overall impact.

• Plan and coordinate regional and partner events from the initial stages through to post-event follow-up, including the creation of relevant content.

• Gather, disseminate, and prioritize insights with the corporate marketing team to refine messaging, programs, and tactics.

• Collaborate with channel partners to design joint marketing initiatives and generate opportunities within their customer networks.

• Oversee and evaluate the field and partner marketing budget, assess outcomes, and drive ongoing improvements.

• Partner with Field Marketing leadership on strategic marketing projects and initiatives.

• Maintain an updated Field Marketing events calendar and support projects aimed at boosting team efficiency.

• Work in collaboration with sales and marketing leaders, team members, and alliance partners to achieve shared objectives.

⛳️ Requirements

• 1–3 years of experience in B2B field or partner marketing.

• Experience with cloud services or security technology for mid-market clients is advantageous.

• Bachelor’s degree in Marketing, Business, Communications, or a related discipline.

• Strong comprehension of the B2B marketplace, channel partner ecosystems, and field marketing strategies.

• Proven track record of effective collaboration with sales leaders and teams.

• Proficient in Salesforce, Marketo, and other related tools for campaign updates and success measurement.

• Excellent skills in project management, organization, and multitasking.

• Capability to manage multiple territory plans and competing priorities effectively.

• Strong interpersonal and communication abilities, along with creativity and problem-solving skills.

• Ability to produce engaging, clear, and error-free marketing materials.

• Self-motivated with a keen eye for detail and the ability to work independently.

• Fluency in both German and English.

• Offer contingent upon authorization to receive software or technology regulated under U.S. export control laws, where applicable.

🏝️ Benefits

• Equity for all employees.

• 30 days of annual leave, bank holidays, and paid volunteering days off.

• Pension plan: BaV Direktversicherung.

• Training and career development programs.

• Comprehensive Employee Assistance Program (EAP) offering mental health support.

• Fertility assistance and paid parental leave.

• Variable incentive compensation.

• New hire equity grants.

• Extensive benefits package.