Field Marketing Manager

This is a fully remote position, open to applicants in California, +2 more states.

📋 Description

• Implement comprehensive marketing strategies that align with both national and regional objectives.

• Develop and maintain relationships with local event coordinators and community partners.

• Identify and oversee local sponsorships and brand collaborations.

• Lead consumer sampling initiatives and assess performance for ongoing enhancement.

• Recruit, train, and supervise a team of part-time Brand Ambassadors.

• Collaborate with Sales and distributor teams to enhance retail visibility and in-store conversion rates.

• Formulate and manage annual marketing strategies, budgets, product forecasts, and campaign analyses.

• Supervise market operations, including warehousing, inventory, and vehicle logistics.

• Assist with invoices and manage expenses in coordination with Regional Field Marketing Managers.

• Support additional marketing and sales projects as necessary.

• Act as the representative of Rockstar Energy, translating national strategies into local consumer experiences.

⛳️ Requirements

• Over 5 years of experience in grassroots and brand marketing, ideally within CPG, food, or beverage sectors.

• At least 3 years of experience in team management or field leadership.

• Strong expertise in community engagement, event marketing, and project oversight.

• Knowledge of local events and cultural moments that foster community involvement.

• Demonstrated capability to lead teams, prioritize tasks, and collaborate across functions under tight timelines.

• Self-motivated with robust organizational and problem-solving abilities.

• Excellent communicator with strong interpersonal skills.

• Comfortable working both independently and in team settings within fast-paced environments.

• Open to adapting to evolving business requirements.

• Valid U.S. driver’s license; candidates must successfully complete an MVR screening.

• Physically capable of lifting up to 25 lbs. and standing for extended durations.

• Willingness to travel within the specified region as needed.

🏝️ Benefits

• Comprehensive Medical, Dental & Vision benefits.

• Long- and short-term disability coverage.

• Life insurance provided.

• 10 vacation days annually, subject to accrual policy.

• 11 company-paid holidays.

• 401(k) plan with company matching.

• Identity theft protection and legal services.

• Potential eligibility for bonuses and Restricted Stock Units, in accordance with company policies.