Ecommerce Manager

This is a fully remote position, open to applicants in Mexico.

📋 Description

• Take charge of optimizing conversion rates across the Shopify storefront, including product detail pages (PDPs), collection pages, checkout process, and homepage.

• Conduct A/B testing and on-site experiments; oversee tool management and analyze results.

• Oversee the Shopify app ecosystem, which includes upsell/cross-sell features, reviews, subscriptions, bundles, and tools for site speed.

• Maintain integrations and resolve issues involving apps, pixels, and data layers.

• Collaborate with the creative team to brief and implement updated visuals, copy, and user-generated content (UGC) across PDPs.

• Manage PDP optimization for TikTok Shop, focusing on titles, bullet points, imagery, A+ content, and category/attribute setup.

• Track performance of the TikTok Shop storefront and communicate any issues to the wider team.

• Work with the content and affiliate teams to ensure product pages are tailored to support creator traffic.

• Stay updated on TikTok Shop feature releases and highlight relevant updates.

• Assist with optimizing Amazon listings, including titles, bullet points, A+ content, backend keywords, and imagery.

• Collaborate with internal stakeholders and agency contacts to implement updates and maintain listing integrity.

• Identify suppressed listings, content issues, or policy flags and coordinate their resolution.

• Execute end-to-end campaign sends: build, quality assurance, schedule, and deploy in Klaviyo.

• Collaborate with the Director of Growth and retention agency on flow strategy, with a hands-on approach to implementation.

• Manage segmentation logic, list hygiene, and sending cadence.

• Generate post-send reports and provide performance insights.

• Oversee the review platform to ensure review collection, moderation, and syndication are functioning effectively.

• Utilize AI tools for copywriting, content optimization, and enhancing productivity.

• Maintain organized documentation across standard operating procedures (SOPs), app configurations, and platform settings.

• Support the launch of new channels or integrations as the business expands.

⛳️ Requirements

• 2 to 4 years of experience in a direct-to-consumer (DTC) ecommerce role, with in-depth knowledge of Shopify.

• Practical experience with Klaviyo: you have built campaigns, managed flows, and generated your own reports.

• Experience working with TikTok Shop, even if it was not your primary responsibility.

• Basic familiarity with Amazon Seller Central, including listing updates, A+ content, and troubleshooting suppressions.

• Comfortable navigating the Shopify app ecosystem: you understand the available tools, their interactions, and how to troubleshoot issues.

• A conversion rate optimization (CRO) mindset: you consider the customer journey beyond just immediate tasks.

• Detail-oriented and execution-focused: you deliver on time, follow up, and ensure all tasks are completed.

• Proficient in using AI tools for enhanced efficiency (e.g., ChatGPT, Claude, Midjourney, etc.).

• Effective communicator able to collaborate across functions with creative teams, growth teams, and external partners.

• ***Nice-to-Have***

• Experience in a beauty, wellness, or consumer packaged goods (CPG) DTC brand.

• Familiarity with affiliate or influencer-related ecommerce (e.g., TikTok Shop affiliates, LTK, etc.).

• Basic knowledge of HTML/CSS for email template modifications.

• Experience with tools like Elevar, Triple Whale, or similar attribution and analytics platforms.

• Comfortable extracting and interpreting data using Google Sheets or Looker.

🏝️ Benefits

• Access to a **$200K+ perk marketplace** offering discounts on over 150 services.

• Option to **withdraw up to 50% of approved earnings** prior to payday.