DMS Product Portfolio Manager

This is a fully remote position, open to applicants in Canada.

📋 Description

• Take ownership of the strategic direction and roadmap for the Digital Marketing Solutions product portfolio.

• Assess portfolio performance and market trends to uncover opportunities for growth, optimization, and rationalization.

• Identify gaps within the portfolio and seek out strategic partners or solutions.

• Propel revenue growth and enhance product adoption across the DMS portfolio.

• Set and monitor margin targets for each product category and vendor relationship.

• Create packaging and bundling strategies aimed at increasing client value and multi-product adoption.

• Manage relationships with vendors and oversee commercial agreements.

• Define partner expectations, establish performance standards, and conduct regular business reviews.

• Advise on vendor renewals, renegotiations, or exits based on performance metrics and strategic alignment.

• Collaborate with Sales leadership to seamlessly integrate DMS solutions into client discussions.

• Oversee the development of sales enablement tools, training, and solution positioning.

• Ensure that sellers are well-versed in the value of DMS, its use cases, and how it complements core media offerings.

• Work together on go-to-market strategies and product launches.

• Collaborate with Operations on onboarding, fulfillment, and delivery processes.

• Coordinate with Finance on forecasting, performance tracking, and reporting.

⛳️ Requirements

• A minimum of 7 years of experience in digital marketing, product management, sales, or solutions leadership.

• Proven experience in managing digital marketing product portfolios, partnerships, or vendor ecosystems.

• Demonstrated ability to drive revenue growth and foster product adoption.

• A solid track record of translating strategy into execution that enhances market penetration, accelerates sales performance, and delivers measurable business outcomes.

• Strategic, forward-thinking leadership that emphasizes scalable portfolio growth.

• A product-oriented operating style with a commercial perspective.

• Strong cross-functional leadership skills, aligning Sales, Marketing, and Product around a cohesive go-to-market strategy.

• A data-driven, outcome-focused approach with the capability to define, track, and optimize KPIs.

• Ability to rationalize product offerings and prioritize high-impact initiatives.

• Capacity to promote testing, learning, and iterative improvements.

• In-depth understanding of customer needs, market demand, and usability.

• Sales-oriented mindset with the ability to engage in client conversations and provide clear positioning.

• Must have legal eligibility to work in Canada.

🏝️ Benefits

• Competitive salary and performance bonuses.

• Comprehensive health and wellness benefits.

• Opportunities for professional development and growth.

• Flexible work arrangements and a supportive work environment.