Director, Quantitative Market Research and Strategy

This is a fully remote position, open to applicants in Illinois.

📋 Description

• Provide leadership and hands-on management for client projects through all stages, encompassing project scoping, proposal formulation, study execution, analysis, reporting, and result presentations.

• Develop compelling proposals that employ persuasive research methodologies aligned with clients’ business goals, while also distinguishing Egg from competitors.

• Utilize advanced statistical techniques to analyze, synthesize, and convert data into actionable insights (e.g., cluster analysis, factor analysis, key driver analysis, MaxDiff, etc.).

• Employ data to create a clear and persuasive narrative that fosters empathy and enhances storytelling (i.e., includes the what, so what, and now what) to transform research into actionable implications for clients.

• Supervise the development of engaging presentations and conduct activation workshops that instill confidence in our clients, guiding them to make informed and strategic business decisions.

• During activation sessions, showcase the ability to dynamically apply data to connect insights, make strategic leaps, and facilitate productive discussions.

• Operate independently when needed to drive progress, while also working collaboratively as a leader within a team to effectively mentor junior staff.

• Serve as a trusted partner capable of nurturing and expanding client relationships by cultivating a comprehensive understanding of our clients’ business context within the competitive landscape, and applying this knowledge to shape project approaches and outcomes.

• Promote a strong team culture that reflects Egg’s core values of Courageous Thinking, Genuine Collaboration, Intentional Inclusion, Creativity with Purpose, and Infectious Leadership.

⛳️ Requirements

• A Bachelor's degree in marketing, social sciences, business, or a related field is required.

• A graduate-level degree in quantitative research analytics or a related area is preferred.

• A minimum of 10+ years of strategic thinking, quantitative research management, and consulting experience with CPG, Lifestyle, and/or Healthcare brands, ideally within a market research consultancy.

• Preferably, 12+ years of related experience.

• Experience in overseeing the complete market research cycle, including survey design, fieldwork and data management, data analysis, interpretation, and recommendations development, as well as reporting and presenting.

• Proficiency in various quantitative market research methodologies, such as segmentation, attitude and usage studies, choice modeling, and concept testing.

• Experience in creating and implementing customized quantitative market research methodologies to address unique client business inquiries.

• Ability to analyze data and convert it into high-quality PowerPoint presentations that effectively convey research findings, generating impactful consumer insights through data analysis and engaging thought-provoking headlines.

• Demonstrated capability to think beyond the data (“the what”) and derive the strategic implications of the insights (“the so what”).

• Previous experience in team management, mentoring, and training is essential.

• Proven track record in new business development and successfully achieving new business revenue targets.

🏝️ Benefits

• Competitive salary and performance-based bonuses.

• Comprehensive health and wellness benefits.

• Opportunities for professional development and growth.

• Flexible work arrangements.