Director, Product Marketing

This is a fully remote position, open to applicants in Poland.

📋 Description

• Propel commercial growth by converting Miratech’s offerings into solutions that are relevant to the market, thereby enhancing pipeline creation and revenue growth.

• Design clear solution frameworks, which include portfolios, bundles, and use cases.

• Establish standardized naming, packaging, and pricing strategies for offerings.

• Manage comprehensive go-to-market strategies for both new and existing solutions.

• Identify target segments, personas, and use cases to refine positioning.

• Develop unique value propositions and convert technical services into tangible business outcomes.

• Create sales enablement resources such as presentations, battlecards, and case studies.

• Provide training to sales teams on offerings and messaging.

• Leverage market intelligence to guide offering development and lifecycle management.

• Facilitate scalable go-to-market frameworks and measurable revenue growth.

• Function as a player-coach, balancing strategic insight with practical execution.

• Undertake additional responsibilities aligned with the role's objectives.

⛳️ Requirements

• Over 10 years of experience in Product Marketing within technology-centric sectors such as IT services, SaaS, cloud, CX, AI, or digital transformation.

• Demonstrated expertise in developing product positioning, value propositions, messaging frameworks, and go-to-market strategies for intricate B2B technology solutions.

• Exceptional ability to translate technical capabilities into clear commercial narratives, sales materials, and market-facing propositions.

• Strong foundation in market and competitive intelligence, capable of identifying differentiation opportunities and supporting strategic decision-making.

• Experience collaborating with Sales, Delivery, Product, Alliances, and Executive teams to drive revenue growth and effective market execution.

• Robust analytical skills, including experience utilizing commercial, pipeline, and performance data to assess marketing impact and enhance GTM effectiveness.

• Outstanding English communication skills, with the capability to create executive-level content, influence stakeholders, and clearly present complex ideas.

• Graduate degree in Marketing, Business, or a related discipline.

🏝️ Benefits

• Health insurance

• Language courses

• Relocation program

• Professional development opportunities

• Certification programs

• Mentorship and talent investment programs

• Internal mobility opportunities

• Internship opportunities

• Collaboration on impactful projects for top global clients

• Inclusive and supportive work environment with open communication

• Regular team-building company social events

• Sustainable business practices focused on IT education, community empowerment, fair operating practices, environmental sustainability, and gender equality