Director of Product – Customer Experience, Conversion

This is a fully remote position, open to applicants in United States.

📋 Description

• Take ownership of the primary insurance funnel from start to finish, serving as the key revenue engine.

• Enhance Revenue Per Visitor, improve conversion rates, and focus on traffic-driven monetization.

• Set product benchmarks, establish growth objectives, and prioritize the quantitative roadmap.

• Develop and implement a long-term vision for the transactional insurance funnel.

• Create customized user journeys and monetization strategies based on acquisition sources, partner channels, and user intent.

• Guide, mentor, and elevate the operational standards for a team of Product Managers.

• Maintain team focus through collaborative prioritization, capacity management, and ROI alignment.

• Utilize advanced optimization techniques, such as multi-armed bandit modeling and multivariate testing.

• Collaborate with Data & Analytics to review tracking systems and address any gaps in conversion-journey data.

• Establish primary and secondary KPIs that reflect product-driven revenue.

• Work in partnership with engineering, design, data analytics, and commercial teams.

• Report directly to product leadership.

• Aid in simplifying the process of shopping for car and home insurance through The Zebra's online tools, services, and licensed agents.

⛳️ Requirements

• Over 8 years of experience in product management.

• More than 3 years of direct experience in managing and scaling high-performing Product Manager teams.

• A proven history of owning high-volume, consumer-facing conversion funnels.

• Experience in driving traffic-oriented monetization within complex transactional settings.

• Extensive knowledge in traffic segmentation and dynamic user flows that align with acquisition channels and intent profiles.

• Proficiency in quantitative prioritization, product benchmarking, and understanding commercial unit economics (RPV, CAC, LTV, conversion velocity).

• Familiarity with advanced experimentation methodologies, including multi-armed bandit algorithms, multivariate testing, and algorithmic yield management.

• Strong leadership and communication abilities.

• Demonstrated experience in defending roadmap integrity, communicating trade-offs, and persuading senior stakeholders with data.

• Capability to work remotely across the United States.

• Must possess legal authorization to work in the United States.

• This position is not eligible for visa sponsorship or transfers.

• Hires from California and Massachusetts are not accommodated.

🏝️ Benefits

• Competitive compensation and stock option offerings.

• Coverage for health, dental, vision, and disability.

• Sabbatical program available for long-tenured employees.

• Health Savings Account (HSA) offering with employer contributions.

• Fertility support provided through Carrot.

• Monthly wellness perk of $100.

• Pet reimbursement program up to $300.

• 401k plan with matching contributions.

• Unlimited paid time off (PTO) with flexible usage.

• Paid parental leave program.

• Opportunities for learning and development.

• Flexibility to work remotely.

• Option for office or hybrid work setup for employees located near Austin.