Director, Events

📋 Description

• Take charge of the Event Strategy & Pipeline.

• Create a detailed annual events calendar that includes major industry trade shows, regional roadshows, partner events, and proprietary summits.

• Employ best practices along with innovative methods to craft unique experiences for potential customers.

• Own the quarterly event-sourced and event-influenced pipeline objectives in collaboration with Sales.

• Set the vision for booth design, creative storytelling, and "on-floor" experiences that position Jump as the most talked-about brand at any event.

• Oversee all logistics, including contract negotiations, vendor management, and on-site operations.

• Create impactful "fringe" events such as VIP dinners, after-parties, and executive briefings.

• Develop a scalable "event-in-a-box" framework for regional field marketing and partner-led events.

• Work alongside Brand Marketing to guarantee our on-stage presence and demonstrations are of the highest standard.

• Recruit and mentor a small team of event professionals as we continue to expand rapidly.

• Monitor and assess the ROI of every event, moving beyond simple "booth scans" to evaluate actual pipeline impact and customer acquisition cost (CAC).

• Establish thorough post-event follow-up procedures in collaboration with the SDR and Sales teams.

• Manage the overall events budget with accuracy, ensuring impactful spending.

• Collaborate with RevOps to guarantee smooth lead routing and attribution from the event floor to Salesforce.

⛳️ Requirements

• 6–10 years of experience in B2B event marketing, particularly focused on enterprise events.

• SaaS Experience: Demonstrated ability to manage large-scale presences at significant industry trade shows.

• Strategic Perspective: You possess the creative insight to help us develop genuinely novel experiences that yield substantial impact.

• Analytical Skills: Proficiency with CRM data (Salesforce) and the ability to link event activities to revenue.

• High Energy: Capability to succeed in a fast-paced environment while managing multiple complex projects concurrently.

🏝️ Benefits

• Equity.

• Flexible PTO.

• $500 WFH Stipend.

• Medical: $0 premium health plan for your family.

• Ancillary Benefits: Dental, Vision, Life, Disability, Indemnity, etc.

• Tax Savings: 401k, HSA, FSA, Dependent Care FSA, Commuter, etc.

• Laptop + $500 budget for workspace setup.

• Paid Parental Leave: 2-4 weeks for non-birthing parents, 6-16 weeks for birthing parents, depending on tenure.