Digital Marketing Specialist

This is a fully remote position, open to applicants in Colombia.

📋 Description

• Establish, oversee, and enhance campaigns across Meta, Google, and LinkedIn.

• Develop email marketing campaigns and create automation workflows.

• Assist with SEO strategies and content projects.

• Monitor performance metrics, analyze outcomes, and report on key performance indicators (KPIs).

• Conduct A/B testing to boost conversion rates.

• Collaborate with designers, copywriters, and stakeholders to ensure timely launches.

⛳️ Requirements

• Minimum of 2 years of experience in digital or performance marketing.

• Practical experience with Meta Ads Manager and/or Google Ads.

• Familiarity with email or automation platforms like HubSpot, Klaviyo, or Mailchimp.

• Proficient in GA4 and campaign reporting.

• Strong written and verbal communication skills in English.

• Data-driven approach with keen attention to detail.

• Residing in Colombia, equipped with a reliable home office and stable internet connection.

• Google Ads or Meta certifications (preferred).

• Experience in B2B or e-commerce marketing (preferred).

🏝️ Benefits

• Health insurance is provided for contractors.

• Holiday Extra Pay.

• Work hours typically coincide with standard US business hours, with some flexibility based on client needs.

• This is a fully remote position.

• We emphasize the mental well-being of our team members and provide mental health days to support them.

• Alongside the base salary, performance-based incentives are available.

• An annual review and appraisal process is in place.

• Numerous opportunities for professional development and career advancement within the organization.