Digital Customer Success Manager

This is a fully remote position, open to applicants in Brazil.

📋 Description

• Implement effective, scalable strategies for customer engagement and enablement on a one-to-many basis.

• Enhance customer engagement and drive product adoption, retention, and growth by utilizing digital marketing techniques.

• Work closely with Account Management, Marketing, and Sales teams to formulate strategies for product adoption and customer engagement.

• Design and implement automated email journeys using Gainsight to support product adoption and ensure customer success.

• Develop clear, persuasive, and action-oriented email content.

• Track campaign performance and make adjustments to copy, timing, and segmentation strategies as needed.

• Analyze data to report on key performance indicators (KPIs) and assess the effectiveness of digital journeys.

• Explore and test new outreach channels beyond traditional email platforms.

⛳️ Requirements

• A minimum of 2 years of experience in Digital Marketing, specifically within Customer Success or Account Management.

• Proven experience in crafting strategic customer content that translates technical workflows into actionable digital journeys.

• Proficiency in utilizing digital tools to track, measure, and optimize complex customer campaigns.

• Advanced skills in email orchestration logic, including the ability to build technical logic and data filters for sophisticated automated journeys (Experience with Gainsight Journey Orchestrator, HubSpot, or Marketo is preferred).

• Experience in Marketing/CS Operations, collaborating with or contributing to the management of data hygiene and system alignment.

• Strong track record of working collaboratively with cross-functional teams to define and implement adoption strategies.

• Experience in analyzing customer data through statistical methods to uncover trends, assess impact, and guide strategic decision-making.

🏝️ Benefits

• Options for remote work.

• Opportunities for professional development.