Data Scientist II, Marketing

Posted 13 hours ago

This is a fully remote position, open to applicants in United States, +2 more countries.

📋 Description

• Take charge of comprehensive analytics for growth marketing.

• Collaborate with Marketing, Finance, and external partners to gain insights into user behavior, identify target audiences, assess campaign performance, and manage budget forecasting and allocation.

• Convert ambiguous business inquiries into thorough analyses and actionable recommendations.

• Design, implement, and analyze experiments and quasi-experiments to infer causal relationships.

• Work alongside MarTech, Product Management, and Engineering teams to create and assess new capabilities.

• Cultivate expertise in growth marketing metrics, experimentation, customer segmentation, and optimization of targeting strategies.

• Develop scalable analytical solutions, tools, and frameworks.

• Create, maintain, and document reliable data tables and metrics for self-service decision-making.

• Share insights and contribute to Thumbtack’s expansive data culture.


⛳️ Requirements

• A Bachelor’s degree in statistics, mathematics, data science, economics, or a closely related quantitative discipline.

• Over 3 years of experience in marketing data science.

• A solid understanding of digital marketing principles.

• Experience in marketing measurement and optimizing performance.

• Advanced proficiency in SQL.

• Knowledge of Python or R programming languages.

• Familiarity with Looker or similar business intelligence tools.

• Experience working with large, complex, and imperfect datasets.

• Proven experience in building and implementing statistical and/or machine learning models.

• Strong analytical and critical thinking skills.

• Excellent business judgment.

• Outstanding communication and storytelling capabilities.

• Ability to persuade cross-functional collaborators.


🏝️ Benefits

• An equal opportunity workplace.

• Reasonable accommodations during the application process.

• Flexible remote work arrangement.

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