Data & Analytics Manager – Performance Marketing

This is a fully remote position, open to applicants in Latin America.

📋 Description

• Develop and sustain dashboards and reporting systems.

• Evaluate marketing and CRM data to uncover trends and opportunities.

• Track campaign effectiveness and deliver actionable insights.

• Facilitate conversion tracking and ensure data accuracy across platforms.

• Work collaboratively with Paid Media, Account Services, and Leadership teams.

• Assist in enhancing analytics processes and reporting operations.

• Investigate new tools and solutions to promote growth.

⛳️ Requirements

• Over 5 years of experience in analytics or marketing data.

• Proficient in reporting, dashboard creation, and data visualization.

• Familiar with marketing KPIs and lead generation reporting.

• Knowledge of CRM systems such as Salesforce, Hubspot, or Slate.

• Possess an analytical, organized, and solutions-driven mindset.

• Excellent communication and collaboration abilities.

• Comfortable in fast-paced agency settings.

• Native or near-native proficiency in English.

• Experience in higher education marketing is advantageous.

• Familiarity with Paid Media or SEO performance reporting is a plus.

• Exposure to CRO (conversion rate optimization) initiatives is beneficial.

• Experience in managing analysts, contractors, or analytics resources is a bonus.

• Agency experience supporting multiple client accounts is preferred.

• Understanding of predictive analytics or statistical analysis techniques is a plus.

🏝️ Benefits

• Competitive USD salary based on experience and responsibilities.

• Fully remote position.

• Engaging strategic work in marketing and analytics.

• Collaborative, systems-oriented, mission-focused culture.

• Significant ownership and growth opportunities.

• Opportunity to assist organizations in making informed, data-driven decisions.