This is a fully remote position, open to applicants in Brazil.

📋 Description

• Take ownership of and manage all email marketing initiatives and flows within Klaviyo, which includes welcome series, post-purchase, win-back, browse/cart abandonment, and promotional flows.

• Evaluate, test, and refresh current email templates to ensure optimal functionality and performance.

• Sustain and enhance existing Klaviyo flows to improve performance and deliverability.

• Strategize, create, and dispatch SMS marketing campaigns.

• Oversee the subscription program utilizing Recharge.

• Revise PDPs and homepage content in preparation for new product launches.

• Segment audiences and tailor messaging to achieve maximum engagement.

• Track and analyze email/SMS performance metrics.

⛳️ Requirements

• A minimum of 2 years of practical experience with Klaviyo.

• A solid understanding of Klaviyo flows and their architecture.

• Proficient in reviewing, troubleshooting, and updating existing email templates (while designing or writing from scratch is not mandatory, it is a plus).

• Experience with Recharge or a comparable subscription management platform.

• Familiarity with SMS marketing.

• Knowledge of Shopify.

• Must reside in South America or Europe and be available to overlap with US business hours.