Creative Strategist

This is a fully remote position, open to applicants in Brazil.

📋 Description

• Evaluate paid media performance metrics to pinpoint successful creative trends (hooks, angles, offers, formats)

• Establish and oversee a comprehensive creative testing methodology

• Craft data-driven creative briefs for designers and video editors to implement

• Generate ad copy (hooks, scripts, headlines, CTAs) for Meta, TikTok, and Google platforms

• Develop static ad designs in Canva/Figma and edit user-generated content/short-form videos

• Execute 20–50 creative variations weekly utilizing AI-enhanced production workflows

• Employ AI tools on a daily basis for copy refinement, concept mockups, and competitor analysis

• Create and sustain tailored AI workflows, such as prompt templates for ad copy specific to each platform

• Collaborate with performance marketers, designers, and video editors

• Remain updated on platform-specific creative best practices

⛳️ Requirements

• Minimum of 3 years of experience in creative strategy, paid social, or performance creative roles

• Proven capability to analyze campaign data and translate findings into creative guidance

• Familiarity with Meta Ads Manager, TikTok Ads Manager, and/or Google Ads

• Excellent ad copywriting skills across various platforms

• Proficient in Canva or Figma for producing static advertisements

• Basic video editing abilities (CapCut, Premiere, or similar software)

• Regular, hands-on use of AI tools for creative production

• Experience in writing creative briefs and overseeing creative feedback processes

• Solid understanding of creative testing methods and performance indicators

• Capability to work during U.S. business hours (PT/ET)

🏝️ Benefits

• Permanent remote work opportunity

• Competitive salary in USD

• Health insurance stipend

• Work-from-home stipend

• Education stipend

• Co-working membership

• Access to training modules

• Annual performance evaluation

• 10 days of paid time off (PTO) per year