Creative Director

This is a fully remote position, open to applicants in Canada, +1 more country.

📋 Description

• Take charge of maintaining the quality standards for written content, design, video, social media, and advertising creative.

• Create and oversee the creative quality gate, which includes developing criteria, checklists, and pod ownership.

• Evaluate work samples on a weekly basis, manage escalations, and personally assess high-priority deliverables.

• Offer constructive feedback when deliverables are not ready for client presentation.

• Establish and document creative standards, guidelines, illustrative examples, storytelling techniques, and brand frameworks.

• Manage and nurture creative talent that has not yet been assigned to pods.

• Conduct technical skill assessments for creative hires and possess veto authority regarding creative quality.

• Define career progression levels for writers, designers, editors, and producers, and provide input on promotions.

• Mentor creative personnel, offering regular feedback, training team members, and bridging skills gaps.

• Develop and implement AI tools and workflows aimed at enhancing quality and efficiency.

• Ensure that partners, freelancers, and third-party creators adhere to the Foundation's creative standards.

• Collaborate with client pods led by Group AEO Marketing Directors, with support from AEO Program Directors.

• Report to the Head of Client Services while maintaining dotted-line relationships with creative staff across pods and freelance collaborators.

⛳️ Requirements

• Over 8 years of experience in creative leadership for B2B brands, either in an agency setting or in-house.

• A portfolio that showcases work across writing, design, and video.

• Proven experience in establishing quality systems, including standards, review processes, and feedback mechanisms as volume increased.

• Capability to make independent creative quality decisions under tight deadlines.

• Practical experience in developing AI agents, tools, or workflows applicable to real creative projects.

• Familiarity with tools such as Claude, Figma, Higgsfield, HeyGen, or ElevenLabs.

• Experience in training and developing writers, designers, and editors, including individuals who do not report directly to you.

• A clear perspective on what makes content discoverable and cited by AI assistants, and how this influences the creative brief.

🏝️ Benefits

• Variable compensation: Targeted at 10% of base salary, linked to KPIs.

• Benefits are in addition to the base salary.

• Opportunity for full remote work.

• Full-time schedule, Monday to Friday, averaging approximately 40 hours per week.