Content Specialist, Writer

This is a fully remote position, open to applicants in Canada.

📋 Description

• Establish the direction for the content calendar, roadmap, and editorial execution across blogs, campaigns, product marketing, and lifecycle initiatives.

• Lead the end-to-end development of content and copy.

• Work in close collaboration with the Creative Director to craft concepts, narratives, and messaging.

• Collaborate with SEO and Growth leaders to create content that harmonizes brand identity, relevance, and performance metrics.

• Assess content performance, test hypotheses, and iterate based on data and experimental findings.

• Act as a senior content authority across Growth, Product Marketing, Design, and other stakeholders.

• Function as a strategic thought partner—informing decisions rather than merely providing assets.

• Offer clear guidance to freelancers or agencies, ensuring high editorial standards are met.

• Develop repeatable systems that promote sustainable content growth.

• Design and enhance content workflows to boost efficiency, quality, and speed.

• Convert keyword research, audience insights, and growth objectives into high-quality, audience-focused content.

⛳️ Requirements

• Over 5 years of experience in content marketing, copywriting, or a related discipline.

• Strong editorial leadership skills with the capacity to oversee content quality, direction, and standards across various channels.

• Demonstrated success in building and scaling effective B2B content programs, ideally within SaaS or technology sectors.

• In-depth knowledge of AI-assisted content creation and optimization techniques.

• Outstanding writing, editing, proofreading, and grammar abilities.

• Excellent skills in time management, project management, and communication.

• Familiarity with modern content, SEO, social media, analytics, and project management tools.

🏝️ Benefits

• Accommodations available upon request.

• Commitment to equal employment opportunities and cultivating a culture of inclusion.