Competitive Intelligence Strategist

This is a fully remote position, open to applicants in United Kingdom.

📋 Description

• Oversee market and competitive research focused on Europe while contributing to global market intelligence initiatives.

• Evaluate buyer preferences, category and channel dynamics, competitor strategies, pricing structures, and regional variations.

• Design and implement both primary and secondary research methodologies, including conversations with buyers, customers, and partners, win/loss studies, competitor evaluations, community insights, and quantitative analysis.

• Explore European cybersecurity frameworks, regulations, data residency, sovereignty issues, procurement, and cross-border data access.

• Provide support to Sales and Sales Engineering teams with competitive insights, deal evaluations, ongoing opportunities, CI office hours, team training sessions, discovery inquiries, objection management, talk tracks, and competitive materials.

• Assess wins, losses, and postponed purchases through buyer interviews, Salesforce, Gong, Clozd, interviews, and surveys.

• Collaborate with Product Marketing on competitive positioning, messaging strategies, battlecards, competitor comparisons, campaign contributions, market landscapes, and recommendations.

• Work alongside Marketing, PR, and analyst relations stakeholders to provide evidence-based market and competitive context, including media or spokesperson support.

• Leverage AI tools to enhance research synthesis and create repeatable analytical workflows while validating outputs and safeguarding sensitive information.

• Communicate reasons for wins, losses, and churn to Product teams and conduct research that informs product roadmaps and differentiation strategies.

⛳️ Requirements

• A minimum of 5 years of experience in cybersecurity, with expertise in competitive or market intelligence, market research, Solutions Engineering, Sales Engineering, or a customer-facing sales role with a research-oriented approach in cybersecurity.

• Technical familiarity with cybersecurity products and the ability to engage credibly with technical buyers, sellers, and product teams.

• Proven experience in designing and conducting both qualitative and quantitative research.

• Demonstrated ability to analyze buyer or market data and translate findings into actionable recommendations.

• Experience researching European markets, or adapting research methodologies to account for differences across countries, buyer contexts, and market entry strategies.

• Capacity to evaluate source credibility, distinguish fact from interpretation, and articulate limitations of evidence.

• A successful history of converting complex research into clear outputs and presenting findings to commercial, product, marketing, and senior stakeholders.

• Experience in supporting PR or analyst relations, or acting as a spokesperson is advantageous but not mandatory.

• Familiarity with relevant European frameworks or regulations is beneficial, though not required.

🏝️ Benefits

• Fully remote work environment.

• Reimbursement for new starter home office setup (£398).

• Generous entitlements for personal leave.

• Monthly digital reimbursement (£92).

• Opportunity for travel to the US 1-2 times a year for various company events.

• Pension plan.

• Access to the BetterUp platform for coaching, personal, and professional development.

• Bonus and equity opportunities.