Competitive Intelligence Strategist

This is a fully remote position, open to applicants in Ireland.

📋 Description

• Oversee market and competitive research focused on Europe while contributing to global CMI objectives.

• Evaluate buyer priorities, category and channel dynamics, competitor positioning, pricing and packaging, as well as regional variations.

• Design and implement both primary and secondary research, which includes conversations with buyers, customers, and partners; win/loss research; competitor analysis; review and community research; and quantitative assessments.

• Examine European cybersecurity regulations, frameworks, data residency, sovereignty, procurement, and cross-border data access.

• Assist Sales and Sales Engineering teams with competitive insights, deal reviews, ongoing opportunities, CI office hours, team learning sessions, discovery inquiries, objection handling, talk tracks, and competitive content development.

• Analyze reasons for wins, losses, and delayed purchases by utilizing buyer interviews and internal data from Salesforce, Gong, and Clozd.

• Collaborate with Product Marketing on competitive positioning, messaging, battlecards, competitor comparisons, campaign input, market landscapes, and strategic recommendations.

• Work with Marketing, PR, and analyst relations stakeholders to provide evidence-based market and competitive context, including support for media or spokesperson initiatives.

• Leverage AI tools to enhance research synthesis and establish repeatable analysis workflows while ensuring output validation and protection of sensitive information.

• Communicate insights on win, loss, and churn reasons to Product and conduct research that informs product roadmaps and differentiation strategies.

⛳️ Requirements

• A minimum of 5 years of experience in cybersecurity, ideally with a focus on competitive or market intelligence, market research, Solutions Engineering, Sales Engineering, or a customer-facing sales role with a research-oriented mindset in cybersecurity.

• Technical knowledge of cybersecurity products and the ability to engage credibly with technical buyers, sellers, and product teams.

• Proven experience in designing and executing qualitative and quantitative research, analyzing buyer or market data, and converting findings into actionable recommendations.

• Experience in researching European markets, or a proven ability to tailor research to recognize significant differences across countries, buyer contexts, and market strategies.

• Sound judgment in assessing source credibility, distinguishing fact from interpretation, and clarifying what the evidence supports or does not support.

• History of transforming complex research into concise, actionable outputs and effectively presenting findings to commercial, product, marketing, and senior audiences.

• Experience in supporting PR or analyst relations, or acting as a spokesperson, is advantageous but not mandatory.

• Familiarity with relevant European regulations or frameworks is beneficial but not essential.

🏝️ Benefits

• Fully remote work environment since our inception in 2015.

• Reimbursement for new starter home office setup (£398).

• Generous personal leave policies.

• Monthly digital reimbursement (£92).

• Opportunities for travel to the US 1-2 times per year for various company events.

• Pension plan.

• Access to the BetterUp platform for coaching and personal as well as professional development.