CFO, CPG & E-Commerce

This is a fully remote position, open to applicants in United States.

📋 Description

• Act as a fractional Client CFO for a selection of consumer brands in sectors such as e-commerce, retail, and CPG.

• Oversee financial strategy, advisory services, and FP&A for several brands.

• Take ownership of budgeting, cash runway management, forecasting, and board reporting.

• Serve as a strategic partner to founders, CEOs, and investors.

• Manage relationships with banks, credit providers, investors, and board members.

• Develop and sustain dynamic 1/3/5-year financial models.

• Propel rolling forecasts, margin analysis, scenario planning, and demand planning.

• Create KPI dashboards and reporting systems for executive teams.

• Review reconciliation data with the internal accounting team to ensure reporting integrity.

• Provide guidance on fundraising, M&A, debt strategy, and capital allocation.

• Support and oversee credit packs and take on deal-time CFO responsibilities as required.

• Assist in preparing board materials and managing investor communications.

• Offer decision frameworks for growth, burn, and trade-offs.

• Template, automate, and scale recurring tasks.

• Utilize ChatGPT, Gemini, Google Sheets, and Zapier to enhance delivery speed.

• Document SOPs and promote internal improvements in the client delivery process.

⛳️ Requirements

• Extensive experience in finance leadership roles; prior experience in a multi-client capacity is essential.

• Profound understanding of consumer business models (DTC, retail, omni-channel, wholesale).

• Strong FP&A and modeling capabilities.

• Proficient in budgeting, developing multi-year 3-statement models, and operational forecasting.

• Familiarity with accounting systems (QBO, NetSuite).

• Ability to distill complex data into clear insights and communicate effectively.

• Experience collaborating with executive teams and board-level stakeholders.

• Comfortable managing multiple client relationships in a dynamic environment.

• Familiarity with AI tools or automation software is a plus.

• Ability to excel in a lean, high-performance, distributed team setting.

• Must have work authorization in the United States without sponsorship.

• Position requires residency in the United States.

🏝️ Benefits

• High-impact, autonomous role providing counsel to category-defining brands.

• Small, elite team where your contributions drive substantial outcomes.

• Remote-first culture emphasizing deep collaboration and minimal bureaucracy.

• Significant compensation upside tied to book of business performance.

• Rapidly growing firm that values performance over pedigree.