Brand Manager

This is a fully remote position, open to applicants in United States.

📋 Description

• Oversee marketing initiatives, formulate detailed media strategies, and assist with experiential activations.

• Collaborate with the Global Brand team to guarantee consistency in brand messaging and positioning.

• Create media briefs and plans, while establishing campaign objectives in conjunction with the Media team and external partners.

• Keep cross-departmental teams updated and involved in marketing strategies to foster business growth.

• Work with the internal insights team to gain a deeper understanding of user segment experiences.

• Collaborate with the Creative Studio team to produce content for marketing initiatives.

⛳️ Requirements

• 3-5 years of experience in brand marketing.

• Bachelor's degree in marketing.

• Proven track record in Brand Campaign Development and Execution.

• Experience in launching brand marketing campaigns that encompass paid media, content development, messaging strategies, utilizing insights for decision-making, and performance reporting.

🏝️ Benefits

• Medical, dental, life, vision, disability, and 401(k) plans.

• Employee Stock Purchase Plan.

• Paid time off.

• Tuition reimbursement.

• Discounts on Stanley Black & Decker tools and other partner programs.