Brand & Digital Marketing Manager

📋 Description

• Ensure brand consistency across the website, sales materials, presentations, campaigns, events, partner resources, and digital interactions.

• Develop and modify digital marketing assets, such as one-pagers, solution briefs, landing pages, website visuals, pitch decks, infographics, event materials, case study designs, and buyer journey resources.

• Assist with updates to website content, landing pages, digital content refreshes, enhancements to user experience, and content structure informed by SEO.

• Collaborate with sales, product marketing, communications, and subject matter experts to produce clear and engaging materials for customers.

• Create reusable templates for decks, one-pagers, website elements, event materials, and sales documentation to enhance consistency and efficiency.

• Simplify complex products, technical subjects, and market priorities into visually appealing, audience-friendly content.

• Organize and sustain a library of up-to-date, on-brand marketing and sales enablement resources.

• Utilize website and content performance analytics to suggest enhancements for digital experiences, landing pages, and marketing materials.

• Coordinate with agencies, freelancers, designers, and web vendors as required.

⛳️ Requirements

• Over 5 years of experience in brand marketing, digital marketing, content marketing, sales enablement, graphic design, web marketing, or integrated marketing.

• A strong portfolio or work samples demonstrating experience in digital, web, presentation, sales collateral, and marketing design.

• Proven experience in creating website content, landing pages, one-pagers, presentations, sales materials, campaign assets, and other customer-facing resources.

• Excellent visual design skills, encompassing layout, typography, hierarchy, composition, color, and brand application.

• Strong writing, editing, messaging, and storytelling abilities.

• Proficient in tools such as Adobe Creative Suite, Canva, Figma, PowerPoint, Google Slides, or similar platforms.

• Familiarity with CMS or website tools such as WordPress, Webflow, Contentful, HubSpot CMS, or similar platforms.

• Understanding of website best practices, fundamental SEO, landing pages, digital content organization, and conversion-focused content.

• Strong project management capabilities with the ability to handle multiple assets, stakeholders, deadlines, and priorities.

• Exceptional attention to detail and a dedication to maintaining brand quality.

🏝️ Benefits

• Equity, Diversity & Inclusion are fundamental to our success. We are an Equal Opportunity Employer, and our workforce comprises individuals with diverse strengths, experiences, and backgrounds, united by a passion for building a safer, more connected world. Diversity encompasses not just race and gender identity, but also national origin, citizenship, sex, color, veteran status, disability, genetic information, or any other protected characteristic integral to one’s identity. Every employee's perspective is vital to our success, and we celebrate individuality.