Brand Coordinator

This is a fully remote position, open to applicants in Canada.

📋 Description

• Take charge of the social media content calendar from start to finish: strategizing, creating, scheduling, and posting on-brand content across various channels.

• Conceptualize and propose campaign ideas that enhance brand visibility and align with demand generation objectives.

• Oversee community engagement by monitoring channels, responding to comments and messages, and alerting the team to opportunities or concerns.

• Manage performance analytics: monitor key metrics, identify trends, and provide recommendations for future actions.

• Serve as the guardian of the brand voice, ensuring all published materials are in line with commonsku's tone and values.

• Aid in planning and placing paid advertisements with PPAI and other industry publications, while also tracking budgets and reporting on outcomes.

• Create press releases and other communications for the industry, collaborating with the Manager, Brand and Demand on messaging and approval prior to distribution.

• Assist in building and nurturing relationships with industry media contacts and publications.

• Contribute to commonsku's visibility at industry events and in content aimed at industry audiences.

• Help with the ordering and production of branded merchandise.

• Supervise distribution lists and ensure quality control for merchandise programs.

• Support the Manager, Brand and Demand, as well as the Marketing Campaign Manager, in the planning and prioritization of brand and demand campaigns.

⛳️ Requirements

• Recently earned a Bachelor's degree in Marketing, Communications, Business, or a related discipline.

• Practical experience in managing social media for a business—gained through a co-op, internship, or similar experience—covering content planning and performance analysis.

• Comfortable writing for external audiences or eager to learn: press releases, industry publications, or other public-facing communications.

• Exceptional written and verbal communication skills with a keen attention to detail.

• A proactive mindset with a sense of ownership—ready to lead a channel or campaign with minimal guidance and willing to seek help when necessary.

• Strong organizational capabilities, able to juggle multiple projects and deadlines simultaneously.

• A genuine passion for brand development, social media, and the opportunity to represent a company externally.

• A good sense of humor and the ability to infuse that into social media—capable of creating content that feels fresh, fun, and relatable.

• Bonus qualifications include: A completed co-op or internship in marketing, branding, or communications, and prior experience with Hubspot.

🏝️ Benefits

• Health and dental benefits, including a $1,000 healthcare spending account.

• RRSP/TFSA contributions up to $3,000 annually (no employee contribution required!).

• Company-wide closure from December 25th to January 1st.

• Biannual company-wide summits (referred to as HQ, and you’ll enjoy it!).

• A wonderful team of talented individuals who excel at their work.

• A remote-first culture with numerous enjoyable in-person experiences integrated throughout.