B2B Marketing Account Director

This is a fully remote position, open to applicants in United States.

📋 Description

• Manage a portfolio of 4–6 B2B accounts.

• Utilize Power Circuit, the exclusive diagnostic system, to pinpoint client growth barriers and create strategic roadmaps.

• Ensure teams are accountable for the execution of account strategies.

• Collaborate with client sales leadership on refining the Ideal Customer Profile (ICP), lead scoring, the quality of MQL→SQL handoffs, and maintaining pipeline health.

• Cultivate senior client relationships and facilitate revenue-focused Quarterly Business Reviews (QBRs).

• Align paid, SEO, content, Account-Based Marketing (ABM), and creative efforts around a unified account strategy.

• Oversee retention and expansion efforts, manage renewals, and increase Monthly Recurring Revenue (MRR) across the portfolio.

• Build multi-threaded relationships with various client contacts.

• Ensure daily compliance and usage of Iris, Nova, Pulse, and Power Circuit systems.

• Mentor and provide constructive feedback to analysts and specialists.

• Leverage AI technologies to optimize and enhance business processes.

• Implement Power Digital's Nova ecosystem within the department.

⛳️ Requirements

• Over 6 years of experience in B2B marketing, with direct client-facing or consultative roles.

• Proven experience collaborating with sales teams to enhance MQL→SQL handoffs.

• Comprehensive understanding of B2B dynamics, including buying committees, lengthy sales cycles, high-ACV pipelines, and enterprise Customer Acquisition Cost (CAC).

• In-depth knowledge of B2B metrics, such as pipeline attribution, limitations of Marketing Mix Modeling (MMM), and last-touch attribution challenges.

• Experience presenting to VP and C-suite stakeholders, with the ability to challenge them using data-supported insights.

• A strong history of retaining and expanding accounts.

• Experience in ABM strategy beyond mere execution.

🏝️ Benefits

• Competitive base salary with commission opportunities.

• Comprehensive Medical, Dental, and Vision insurance plans with up to 100% employer contribution towards employee monthly premiums.

• 401(k) plan featuring 4% employer contribution matching.

• Unlimited Time Off available from day one.

• Up to 4 hours per quarter for paid Volunteer Time Off (VTO) to support philanthropic activities.

• Fully flexible work environment: options for full-remote, in-office, or hybrid arrangements.

• A one-time $100 USD Work From Home (WFH) stipend automatically included in your first paycheck.

• Employee Assistance Program (EAP) available.

• 12 recognized United States national holidays plus 2 mental health recharge days each year.

• Endless opportunities for growth and leadership within a rapidly expanding organization.

• Continuous employee development programs focused on personal and professional growth (Hedgehog and Vital 5s).

• Quarterly awards featuring prize money and recognition for exceptional performance.

• Opportunities to participate in company Diversity, Equity, and Inclusion (DEI) initiatives.