AVP Digital Marketing, Customer Experience – Insights

This is a fully remote position, open to applicants in India.

📋 Description

• Spearhead strategic marketing initiatives to meet business goals, including targets for account acquisition based on eligibility criteria and post-onboarding transaction or volume objectives.

• Achieve acquisition, spending, and engagement through a blend of digital channels, offline methods, and owned assets.

• Leverage analytics for monitoring, optimization, and delivering return on investment.

• Coordinate with multiple stakeholders, including business partners, media agencies, and economic departments, to ensure cohesive collaboration.

• Develop and execute innovative digital-first strategies across products, focusing on digital acquisition, increasing volume, and enhancing customer experience for both New To Bank and Existing To Bank clients.

⛳️ Requirements

• Proven experience in strategic marketing and stakeholder management.

• Strong analytical skills with the ability to interpret data and drive decisions.

• Excellent communication and interpersonal skills for effective collaboration.

• Familiarity with digital marketing channels and optimization techniques.

• Ability to innovate and implement solutions that enhance customer experience.

🏝️ Benefits

• Competitive salary and performance-based incentives.

• Opportunities for professional development and career advancement.

• Flexible working hours and a supportive work environment.

• Access to health and wellness programs.