Associate Vice President, EMEA Sales

This is a fully remote position, open to applicants in United Kingdom.

📋 Description

• Lead the strategic vision, operational execution, and performance management of the Services & People Transportation sales organization.

• Provide guidance to regional channel and segment sales teams, cultivating a culture of high performance.

• Collaborate with the Vice President of Sales to craft and execute business plans aimed at aggressive growth and development objectives.

• Identify opportunities for market expansion and propose strategic initiatives for growth.

• Ensure alignment of regional sales and segment activities with Geotab’s global strategic goals.

• Develop business cases and financial models to evaluate profitability, scalability, and sustainability.

• Contribute to competitive positioning, go-to-market strategies, and plans for market expansion.

• Oversee sales team operations, performance, and development, holding accountability for Key Performance Areas (KPAs).

• Guide the team in presenting value propositions related to Geotab solutions, data packages, and Marketplace partners.

• Mentor and develop direct reports and future leaders.

• Create structured learning opportunities, feedback systems, and career development pathways.

• Assist in performance management processes alongside HR and senior leadership.

• Collaborate with marketing on campaigns aimed at enhancing brand awareness, generating leads, and driving demand.

• Represent Geotab at trade shows, conferences, and networking events.

• Coordinate sales and marketing strategies and messaging.

• Communicate with product, marketing, operations, and customer success stakeholders.

• Establish processes to communicate product feedback, customer requests, and market insights to product and development teams.

• Manage high-level escalations from customers and resellers.

• Lead cross-functional initiatives focused on corrective actions and continuous improvement.

⛳️ Requirements

• 10–12 years of experience in sales, business development leadership, or a similar role.

• More than 8 years of leadership experience.

• Bachelor’s or Master’s degree in a related field, or an equivalent mix of education and experience.

• In-depth understanding of sales strategies and the complete sales cycle.

• Proven track record in developing scalable revenue-growth frameworks.

• Experience managing high-performing sales teams across diverse geographical locations.

• Proficient in sales performance data, forecasting models, and KPIs.

• Ability to translate customer requirements into customized sales solutions.

• Outstanding verbal and written communication, influencing, negotiation, and executive presentation abilities.

• Skilled in resolving complex sales, partner, and customer challenges.

• Capacity to collaborate cross-functionally with product, marketing, and customer success teams.

• Experience leading teams through business transformations, organizational scaling, or go-to-market changes.

• Awareness of industry trends, competitive dynamics, and emerging technologies.

• Capability to manage budgets, interpret financial data, and assess commercial opportunities.

• Understanding of pricing strategy, revenue recognition, and profitability drivers.

• Proficient with CRM systems like Salesforce, sales enablement tools, business intelligence platforms, Google Workspace, or Microsoft Office Suite.

• Willingness to travel 30–40% of the time.

• Must possess a valid passport.

🏝️ Benefits

• Flexible working arrangements.

• Home office reimbursement program.

• Baby bonus and parental leave top-up program.

• Opportunities for online learning and networking.

• Electric vehicle purchase incentive program.

• Competitive medical and dental benefits.

• Retirement savings program.

• Comprehensive benefits package.

• A fun and inclusive workplace culture.