
Analyst II – Trade Marketing Strategy, B2B
Posted Jul 3

Posted Jul 3
This is a fully remote position, open to applicants anywhere in the world.
• Develop and outline visual communication standards and execution materials for key B2B channels (Pharmacy, Perfumery, Department Stores, and Grocery/Food), ensuring proper guidance for frontline teams.
• Strategically align the core identity of the portfolio brands with the business’s future direction, transforming branding ideas into solid, actionable retail execution strategies.
• Oversee and manage the brand-level budget allocation, ensuring that investments are used efficiently and provide value to the ecosystem.
• Ensure adherence to the execution timeline for both in-cycle and out-of-cycle projects between creative and production teams, performing strategic assessments of channel requests.
• Evaluate projects and materials using ROI and Payback principles to support strategic justifications and enhance the area’s P&L.
• Monitor the competitive landscape and market trends, cross-referencing sell-out performance data with consumer behavior to enhance future material planning efforts.
• Compile post-mortem analyses focused on financial efficiency and brand impact, promoting ongoing improvement of planning processes.
• A comprehensive perspective, exceptional organizational and planning abilities, a collaborative approach, high adaptability, a proactive demeanor, and outstanding communication skills.
• An innovative mindset with the ability to thrive in dynamic settings that require continuous cross-functional collaboration.
• Capability to link brand development concepts with the channel’s business and commercial objectives.
• Familiarity with ROI and Payback metrics as they pertain to Trade Marketing / Brand Activation initiatives.
• Intermediate to advanced skills in Google Workspace tools (Sheets and Slides).
• Here, your health is a priority
• Medical and dental plans
• Medication assistance
• Health allowance for family members
• Free psychotherapy sessions
• Telemedicine and second medical opinion
• Free flu vaccination
• Health and wellness programs
• For your nutrition
• Meal allowance or local restaurant voucher (depending on work model)
• Food allowance
• Holiday (Christmas) food voucher
• Ensuring well-being and quality of life in all aspects
• Gym and fitness studio plan
• Home office allowance (hybrid and remote work models)
• Pet health plan
• Birthday day off
• Up to 40% discount on our products
• Employee associations (partnerships and agreements, multi-brand store, TotalPass gyms, courses and much more!)
• Travel and accommodation program
• For the family, our most precious asset
• Childcare support
• Child nutrition credit
• Babysitter allowance
• School supplies allowance
• Legal, psychological and social counseling
• Support for non-traditional parents
• Extended parental leave (180 days for mothers and 120 days for fathers)
• Mobility for your on-site commute
• Commuter benefits and parking (hybrid and on-site models)
• Security for protection and financial peace of mind
• Life insurance
• Bereavement support for the loss of parents
• Private pension plan
• Payroll-deductible loans
Mendix
DraftKings Inc.
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