AI Go-to-Market Engineer

This is a fully remote position, open to applicants in Netherlands.

📋 Description

• Within the first 30 days, deploy and personally train a minimum of one AI SDR agent, concentrating on either inbound qualification from Qualified/Marketo or outbound prospecting through Outreach, and conduct weekly refinement cycles until it surpasses the performance of the bottom half of the human BDR team.

• Develop an AI-driven inbound qualification system that captures, scores, and routes every website visitor and form submission in real time, ensuring no lead is overlooked, and AEs only engage with prospects ready to make a purchase.

• Enhance the revenue-generating time for each AE from approximately 25% to 50% or more by automating CRM hygiene, call summarization (using Gong), follow-up sequencing, proposal drafting, and pipeline updates, completely eliminating any administrative tasks that do not directly contribute to revenue.

• Design the AI infrastructure across Flosum's GTM stack (Salesforce, Marketo, Outreach, Qualified, Gong) to facilitate seamless data flow between systems without manual intervention, capturing every customer interaction, and enabling AI agents to share insights in a continual feedback loop with Salesforce at the center.

• Construct and sustain an AI-powered competitive intelligence platform that tracks our competitors, monitors pricing adjustments, and observes product launches, providing structured insights to sales and product teams on a weekly basis.

• Generate hyper-personalized outbound campaigns at ten times the current volume without a proportional increase in headcount, utilizing AI to research accounts, create tailored messaging based on ICP signals (such as Salesforce team size, current DevOps tools, and compliance requirements like DORA), and implement multi-channel outreach across email, LinkedIn, and phone.

• Establish a closed-loop data feedback system connecting BDR activities, pipeline results, and AI agent performance, ensuring continual improvement in ICP targeting, messaging, and channel strategy based on actual conversion metrics rather than assumptions.

• Implement AI-assisted customer health scoring and churn prediction models that identify at-risk accounts prior to renewal, providing Terry's Customer Success team with actionable intervention triggers linked to usage data, support ticket trends, and engagement signals.

• Prototype AI-driven product-led growth touchpoints, including conversational qualification on the website, self-service onboarding support, and automated nurturing for trial users, to assist the maturation of the PLG strategy.

• Assess, select, and implement no more than two AI vendors per use case using a structured bakeoff methodology: conducting reference checks via email, engaging in FDE conversations prior to contract, and committing to 30 days of dedicated training — avoiding any lax agency deployments.

⛳️ Requirements

• Proven experience in deploying and training AI SDR/BDR agents within a real B2B sales environment — not merely evaluating or advising, but actively deploying and iterating weekly for a minimum of 90 days.

• Thorough understanding of the modern B2B GTM stack — specifically Salesforce (as the CRM and data hub), Marketo or a similar MAP, Outreach or Salesloft, Gong or Chorus, and real-time chat/qualification tools like Qualified or Drift.

• Proficiency in writing and maintaining production integrations — using Python, JavaScript, or similar — to connect AI agents to CRM, MAP, and sequencing tools via APIs. While you don't need to be a software engineer, you should be capable of delivering functional code, not just configuring no-code solutions.

• Comprehension of pipeline metrics and unit economics: you should be able to reverse-engineer from a revenue goal to the required SQLs, conversion rates by stage, and the specific AI interventions that influence each figure. If someone states, "we need 67 SQLs per quarter at a 20% win rate and $75K ASD," you should immediately identify how AI can optimize that funnel.

• Experience in AI agent orchestration — overseeing multiple AI agents addressing different segments or functions concurrently, resolving conflicts, preventing duplicate outreach, and ensuring data quality within the hub (Salesforce).

• A proven track record of creating prompt libraries, training datasets, and refinement workflows for AI agents — treating agent training as a systematic practice, rather than a one-off setup.

• Ability to thrive in a company generating approximately $4M ARR with a small, high-performance team. You will not have a large support staff; you will handle the work personally and scale through automation, not delegation.

• Strong perspectives on when AI should supplant human effort versus when it should support it, along with the discernment to recognize that poorly executed AI automation can derail deals more quickly than a lack of automation.

• Familiarity with the Salesforce ecosystem — knowledge of DevOps, CI/CD, data protection, and compliance workflows is a significant advantage. While you don’t need to be a Salesforce administrator, you should understand what our buyers value and why.

🏝️ Benefits

• A category-defining opportunity: you will influence the future of enterprise development on Salesforce. This is not just incremental; it is transformative.

• Direct collaboration with the CEO: you will work closely with a founder who is deeply technical, focused on product excellence, and dedicated to creating the best platform in the Salesforce ecosystem.

• Access to a Fortune 100 customer base: your product decisions will have a direct impact on how the world's largest and most complex organizations operate.

• An AI inflection point: Agentforce and autonomous agents are reshaping the landscape. Flosum is the pioneering native platform to integrate these capabilities, and you will help define the future directions.

• A missionary culture: we seek individuals who aspire to make a significant impact, not just enhance their resumes. If you desire a place where your contributions matter and your ideas are valued, look no further.

• Competitive base salary plus performance bonus.

• Direct access to Salesforce ecosystem events, conferences (such as Dreamforce and TrailblazerDX), and customer engagement opportunities.