Account Manager – E-commerce

This is a fully remote position, open to applicants in Colombia.

📋 Description

• The primary role of the Account Manager is to oversee their designated clients and their stores by planning, briefing, monitoring, and executing marketing campaigns designed to boost conversions and sales.

• This role encompasses managing, supervising, and taking charge of the client-agency relationship for all assigned clients. It involves creating and implementing marketing strategies, managing client communications, drafting client reports, and conveying the client's marketing requirements to other team members. You will be tasked with providing your team with the information they need to ensure that all marketing campaigns are crafted, designed, and executed to the highest standards. Your objective as an Account Manager is to support your clients in achieving their revenue targets using our company’s products and services.

• The Account Manager will report directly to the Head of Account Managers, the Account Managers’ Leads, and the Service Director while collaborating with other departments.

• Mission statement: The core mission of our Account Manager is to maintain strong relationships with assigned clients while ensuring that our products and services yield positive results for them. This will involve generating innovative ideas for clients’ marketing initiatives, monitoring the effectiveness of these campaigns, and fostering open, productive communication with our clients.

• You will also lead teams comprised of professional Copywriters, Designers, and Account Managers’ Associates to guarantee the smooth execution of your assigned clients’ marketing campaigns. This includes outlining the client's campaign calendar, briefing new campaigns, delegating creative tasks, and ensuring the timely delivery of marketing initiatives.

• Successfully managing, supervising, and ensuring that the marketing campaigns for your assigned clients are executed effectively and yield positive performance outcomes.

• Cultivating and sustaining a robust relationship with your assigned clients to ensure optimal productivity, open communication, and the establishment of trust between our clients and Hustler Marketing.

• Overseeing the planning, development, and execution of marketing strategies (including email campaigns, SMS campaigns, pop-ups, and flows) for your assigned clients, which entails managing approximately 40 unique marketing campaigns each month.

• Ensuring that the requirements and expectations of your assigned clients are met and managed effectively.

• Working to enhance the results from email marketing for your assigned clients.

• Collaborating with team members to address client requests promptly.

• Working closely with a team of experienced marketing professionals productively and harmoniously to ensure the delivery of the highest quality marketing campaigns to our clients.

• Maintaining regular contact with your assigned clients, including leading and participating in regular meetings.

• Collecting and analyzing data to understand consumer demographics and trends to advance the clients' marketing objectives and achieve improved results, setting new goals weekly.

• Regularly reporting on the performance of the email marketing campaigns for your assigned clients, including revenue generated from email marketing, top-performing campaigns, results from A/B testing, and measures taken to enhance and optimize client revenue.

• Collaborating with the Service Department to uphold high work standards and ensure that the established targets for your assigned clients are met in terms of Key Performance Indicators (KPIs).

• Keeping a close watch on client churn (particularly for your assigned clients) and implementing strategies to retain clients, with support from the Service Director.

• Troubleshooting and assisting with any issues related to client satisfaction and the performance of marketing campaigns developed and executed by our team.

• Demonstrating the ability to work effectively and productively with any type of client with minimal supervision.

• Engaging in various tasks as part of the Account Managers team.

• Participating in Account Managers’ group calls.

• Engaging in training and skill-building sessions for Account Managers within the Service Department to enhance their skills, performance, and overall expertise.

• Acting as a liaison between clients and cross-functional teams to ensure the successful implementation of new services and products offered by Hustler Marketing.

• Continuously seeking to identify new opportunities to expand services offered to clients through regular communication and relationship building.

• Employing data analysis techniques to create targeted campaigns for upselling our services to client segments and presenting these service offers to clients in a compelling manner.

• Continuously striving to discover industry-wide best practices and standards and sharing your findings with the Account Managers’ Lead, the Head of Account Managers, and the Service Director.

• Being available to assist with all internal service-related needs from other departments.

• Reporting directly to the Account Managers’ Leads, the Head of Account Managers, and the Service Director (in that order).

⛳️ Requirements

• A minimum of 12 months of experience in a digital marketing role, along with at least 6 months of experience in the email marketing field (preference will be given to candidates with experience working with remote teams and members from different countries or those with account management or agency experience).

• A proven history of achieving success in a leadership position is essential, particularly in leading a creative team to deliver quality work that meets client needs.

• Must possess the ability to work independently while maintaining high work standards.

• Must be highly accountable, responsive, and demonstrate an excellent ability to meet deadlines.

• Strong aptitude for working with people, problem-solving, and critical/analytical thinking, as these skills are crucial for addressing client needs and resolving issues or queries.

• Possesses a growth-oriented and results-driven mindset, with the ability to accept and implement constructive criticism.

• Any remote work experience is a significant advantage.

• Excellent interpersonal skills are necessary for clear and effective communication with clients and marketing professionals within our Service Department.

• Must exhibit strong problem-solving skills, as these are essential for working with clients and addressing queries, complaints, or issues.

• Ability to learn and adapt quickly, alongside excellent time management skills, and high levels of focus, productivity, and efficiency.

• Any knowledge or experience with email marketing, e-commerce, or Klaviyo is a considerable plus.

• Familiarity with managing time autonomously (remote work experience is a plus).

• Must be available and responsive during office hours (Monday to Friday, between 3-6 PM BCN time).

• Must consistently work 30-35 hours per week (i.e., 140 hours per month).

• Must have a stable internet connection and a laptop or PC, and be able to attend virtual video conferences.

• Excellent verbal and written communication skills in English are required. Fluency in English is essential, although it does not need to be your native language.

• Openness to receiving feedback and constructive criticism while also providing similar feedback to your team in a productive manner.

🏝️ Benefits

• Opportunity to work in a dynamic and collaborative environment.

• Professional development and training sessions to enhance skills and expertise.

• Flexible working hours with the possibility of remote work.

• A supportive team culture that values open communication and feedback.