Social Media Strategy Manager

This is a fully remote position, open to applicants in North Carolina.

📋 Description

• Take ownership of and manage an ongoing editorial calendar for LinkedIn, Instagram, Facebook, X, and YouTube.

• Formulate and implement social media strategies for campaigns, product launches, events, and conferences.

• Organize campaign planning and collaborate across various workstreams.

• Establish and uphold social media policies and governance frameworks.

• Conduct social listening and monitor competitive activities.

• Promote employee advocacy initiatives and enhance thought leadership visibility.

• Independently produce content tailored to each platform.

⛳️ Requirements

• 5–7 years of direct experience in social media management.

• Minimum of 2 years in a B2B, healthcare, health tech, or regulated industry setting.

• Demonstrated ability to increase engagement and link social media activities to lead generation or pipeline results.

• Extensive and native knowledge of LinkedIn, Instagram, Facebook, X, and YouTube.

• Expert-level proficiency in using Sprout Social.

• Experience with AI-assisted content tools such as ChatGPT, Claude, Jasper, or similar platforms.

• Comfortable utilizing Google Analytics and UTM parameters.

🏝️ Benefits

• Health insurance.

• 401(k) matching.

• Paid time off.

• Flexible working arrangements.

• Professional development opportunities.

• Employee assistance programs.

• Tuition assistance.

• Collaborative workspaces.