Social Media Manager, Content Lead

This is a fully remote position, open to applicants in Germany.

📋 Description

• Develop and execute our social media strategy.

• Establish a coherent content framework (Education, Story, Conversion).

• Plan and oversee editorial calendars.

• Craft LinkedIn posts, storylines, and engaging hooks.

• Assist in building personal brands for the founder and team.

• Create various formats (e.g., series, hooks, storytelling).

• Analyze key performance indicators (reach, engagement, leads) and evaluate content formats and hooks.

• Extract insights and continuously enhance our approach.

• Collaborate closely with Marketing, Performance, and Product teams, serving as a strategic partner to the founder and CEO, Milena.

⛳️ Requirements

• Proven experience in social media management (preferably on LinkedIn).

• Strong aptitude for content creation, tone of voice, and storytelling techniques.

• Good understanding of performance metrics and growth strategies.

• Proactive attitude and passion for building initiatives.

• Experience with video production and short-form content.

• Background in the education sector or in personal branding.

🏝️ Benefits

• A diverse role with considerable ownership.

• The chance to actively shape and enhance processes.

• A motivated team with streamlined decision-making.

• A modern work environment with flexible working arrangements.