Social Media Manager

This is a fully remote position, open to applicants in Serbia.

📋 Description

• - Craft authentic, voice-aligned LinkedIn content for C-Suite executives, enhancing each leader’s personal brand and industry standing.

• - Create and share long-form content for the official Company LinkedIn page, promoting brand visibility and audience interaction in a B2B environment.

• - Develop and oversee a consistent content calendar that aligns with company objectives and go-to-market strategies.

• - Collaborate with department leaders throughout the organization to pinpoint relevant topics, internal expertise, and timely subjects to enrich the content pipeline.

• - Analyze LinkedIn performance metrics and leverage insights to continuously refine content strategy and posting frequency.

• - Maintain consistency in brand voice across all LinkedIn content, whether executive or company-level.

• - Keep abreast of LinkedIn best practices, algorithm updates, and trends in B2B content.

• - Additional responsibilities as assigned.

⛳️ Requirements

• - Bachelor’s Degree in Marketing, Communications, Journalism, or a related field is preferred.

• - Several years of proven experience in B2B content marketing or social media management, particularly focused on LinkedIn.

• - Proven ghostwriting skills; adept at capturing and adapting tone and voice for various personalities.

• - Excellent written communication abilities — capable of simplifying complex ideas into engaging, clear content.

• - Self-motivated with strong organizational capabilities and the ability to manage multiple content initiatives independently.

• - Familiarity with LinkedIn’s content formats, best practices, and engagement techniques.

• - Basic knowledge of content analytics and performance evaluation.

• - Experience writing in SaaS, tech, or startup environments is advantageous.

• - Proficient in Google Docs, Sheets, or similar productivity tools.

🏝️ Benefits

• - **Remote Work:** Work from anywhere—our team is global, and we value work-life balance.

• - **Growth Opportunities:** As a key player, you’ll have the opportunity to shape your role and grow alongside us.

• - **Innovative Culture:** Join a team that is passionate about leveraging data to tackle challenges and drive success in a rapidly changing market.

• *As part of our recruitment process, all candidates will be kindly asked to agree to **Lago’s Confidentiality and Non-Circumvention Agreement**. This ensures a respectful and professional experience for everyone involved.*