Social Media Manager

This is a fully remote position, open to applicants in United States.

📋 Description

• Take ownership of the content calendar for LinkedIn, X (Twitter), Instagram, Facebook, and Threads by crafting copy that aligns with campaigns, product launches, events, and brand moments.

• Write, edit, and publish platform-specific copy crafted to resonate with each channel’s tone and audience.

• Lead community management by monitoring and responding to comments, mentions, and direct messages daily; escalate sensitive matters to Marketing leadership with recommended actions.

• Collaborate with stakeholders across Marketing, Product, Events, Customer Education, HR, and executive teams to source content, serving as the primary social media resource for platform strategy while managing incoming requests via Jira, outlining clear lead-time expectations, briefing requirements, and approval workflows.

• Track and report on organic social performance utilizing Oktopost and Google Analytics, providing quarterly trend reviews and campaign-specific reports to Marketing leadership while applying UTMs to every shared link to ensure accurate attribution and reporting. Proactively share platform updates and emerging trends with stakeholders to enhance strategy.

• Develop and implement paid social strategies on LinkedIn and Meta across various regions to increase awareness and support go-to-market objectives.

• Configure, manage, and optimize campaigns from start to finish: conducting A/B testing on creatives, targeting, ad formats, and budgets to foster continuous improvement.

• Oversee regional budgets and monthly forecasting in partnership with Data Analysts to sustain attribution and performance reporting.

• Work in conjunction with Product Marketing, Field Marketing, and Content teams to align paid social efforts with ABM and integrated campaign initiatives.

• Manage the daily operations of Jamf’s employee advocacy program on Oktopost, curating and uploading content, onboarding new advocates, tracking and reporting on program performance, and maintaining the advocate roster.

• Encourage participation through internal Slack communications, monthly recognition incentives, and enablement, collaborating with HR and leadership to engage executives as advocates.

• Train and motivate advocates to personalize suggested copy, conduct periodic audits of employee shares for brand alignment, and maintain enablement resources including copy guidance, UTM tutorials, and Oktopost how-to materials.

• Oversee the monthly advocate recognition program, manage incentive distribution, and continually evaluate scalable global gifting solutions.

⛳️ Requirements

• A minimum of 7 years of B2B social media experience encompassing organic, paid, and advocacy channels. (Required)

• A proven history of managing organic brand social accounts and paid campaigns across LinkedIn, Facebook, X, Instagram, and/or Threads — including targeting, budget management, and optimization. (Required)

• Proficient in UTMs, Google Analytics, and social analytics platforms; adept at creating performance reports for non-social audiences. (Required)

• Exceptional writing abilities with the capacity to adapt brand voice across platforms, audiences, and content types while maintaining authenticity. (Required)

• Hands-on experience with employee advocacy programs; Oktopost experience is highly preferred. (Preferred)

• Demonstrated capability to serve as an internal advisor or subject matter expert: translating social media expertise into actionable guidance for others. (Preferred)

• A self-motivated learner who actively monitors platform changes, tests new formats and tools, and shares insights with the team. (Preferred)

• Experience in coordinating social media for large-scale events, such as trade shows, virtual summits, and user conferences.

• Organized and detail-oriented, capable of managing a multi-platform content calendar, competing deadlines, and stakeholder relationships across Marketing, HR, Product, Sales, and executive teams.

• Data-driven with experience leveraging performance insights to refine strategy and advocate for resources.

🏝️ Benefits

• Recognized as a 2025 Best Companies to Work For by U.S. News

• Honored as a 2025 Newsweek America’s Greatest Workplaces for Mental Well-being

• Acknowledged as a 2025 Newsweek America’s Greatest Workplaces for Gen Z

• Listed as one of Forbes Most Trusted Companies in 2024

• Designated as a 2024 Best Companies to Work For by U.S. News

• Recognized as a 2024 Newsweek America’s Greatest Workplaces for Parents & Families

• Honored as a 2024 PEOPLE Companies That Care by PEOPLE® and Great Place To Work®

• Acknowledged as a 2024 Best Technology Company to Work For by U.S. News

• Named a 2023 Best Workplaces for Women™ by Great Place to Work® and Fortune Magazine

• Volunteer time off encourages employees to support and contribute to communities

• Fosters a culture of authenticity and values diverse perspectives