Senior Researcher – Ads Experiences

This is a fully remote position, open to applicants in United States.

📋 Description

• Collaborate with cross-functional teams and fellow researchers to design, implement, and promote a roadmap of impactful research initiatives.

• Explore technical product and business requirements across Netflix’s advertising domain and other sectors such as Member Experience, Content, and Commerce.

• Recognize and prioritize significant opportunities while balancing the depth of research with speed.

• Conduct research with Netflix members and advertisers globally to identify pain points and unmet needs.

• Convert research insights into actionable business recommendations.

• Advocate for research and enhance research practices in emerging or competitive research settings.

• Convey objective insights and narratives to a varied audience of technical and non-technical stakeholders.

• Establish fresh perspectives and capabilities for Netflix’s advertising product and UX research functions.

• Oversee multiple tactical and strategic projects at various stages, from conceptualization to presentation.

• Choose and implement suitable qualitative and quantitative research methods to inform product and business strategy.

⛳️ Requirements

• Proven experience in product/user experience (UX) research.

• Practical experience in leading comprehensive qualitative and quantitative research studies that inform business and product strategies.

• Strong proficiency in qualitative and quantitative research methodologies.

• Capability to manage various research approaches and select suitable methods for specific questions.

• Expertise in the entire research lifecycle, from foundational exploration to tactical execution.

• Strategic insight to recognize and prioritize impactful findings.

• Experience in communicating research findings across Product Management, Engineering, Data Science, Design, and Sales teams.

• Comfort in a self-directed work environment and ability to navigate ambiguity.

• Mastery of qualitative methods including in-depth interviews, longitudinal diary studies, ethnographic observation, and usability testing.

• Ability to create survey scales and questionnaires for consumer research in global markets.

• Competence in considering local customs, response biases, and reliability of cross-country comparisons.

• Excellent communication skills, business acumen, and a proactive approach.

• Ability to translate findings into actionable strategic business recommendations.

• Proficiency in creating compelling visualizations of data and insights.

• An advanced degree in Human-Computer Interaction, Psychology, Cognitive Science, Statistics, Social Sciences, or a related field is preferred but not mandatory.

• Experience in advertising or business research is advantageous but not required.

🏝️ Benefits

• Health Plans

• Mental Health support

• 401(k) Retirement Plan with employer match

• Stock Option Program

• Disability Programs

• Health Savings and Flexible Spending Accounts

• Family-forming benefits

• Life and Serious Injury Benefits

• Paid leave of absence programs

• Full-time hourly employees accrue 35 days annually for paid time off to be used for vacation, holidays, and sick paid time off

• Full-time salaried employees are immediately entitled to flexible time off