Senior Manager, Integrated Marketing

This is a fully remote position, open to applicants in United States.

📋 Description

• Oversee the strategic planning of key integrated marketing initiatives encompassing campaigns, launches, events, customer communications, website enhancements, and sales activation moments.

• Convert marketing priorities into concise program briefs, launch strategies, stakeholder contributions, asset requirements, and follow-up actions.

• Collaborate with Demand Generation and Product Marketing teams to ensure campaign themes, product narratives, content, sales strategies, and customer testimonials present a unified market narrative.

• Manage website governance and roadmap planning for Quavo.com, ensuring that the site accurately reflects current positioning, product priorities, customer testimonials, campaign requirements, and any gaps in the buyer journey.

• Contribute to establishing Quavo’s customer marketing framework in collaboration with Client Success and Account Management, beginning with lifecycle communications, customer engagement, advocacy, and reference workflows.

• Develop and sustain a practical marketing funnel and account scoring system in partnership with Demand Generation and Revenue Operations.

⛳️ Requirements

• 6 – 8+ years of experience in B2B integrated marketing, Account-Based Marketing (ABM), field marketing, lifecycle marketing, campaign management, or demand generation, with a focus on supporting revenue-driven initiatives.

• Proven experience in coordinating integrated programs across web platforms, content, email, events, sales-driven channels, customer communications, and digital interfaces.

• Deep understanding of B2B demand generation, ABM, sales follow-up processes, the marketing-to-sales transition, and the progression of programs from engagement to pipeline.

• Experience collaborating closely with Sales, Sales Development, Revenue Operations, Product Marketing, and Customer Success teams to enhance program execution and continuity.

• Proficiency in utilizing CRM systems, marketing automation tools, website analytics, ABM platforms, or campaign performance reporting to gauge effectiveness and identify areas for enhancement.

• Excellent communicator and operator capable of structuring cross-functional collaboration, managing competing priorities, and translating program status into clear recommendations for marketing and sales leadership.

🏝️ Benefits

• Health insurance

• 401(k) matching

• Flexible work hours

• Paid time off

• Remote work options