Senior Digital Marketing Specialist

This is a fully remote position, open to applicants in South Africa.

📋 Description

• Execution of Production & Marketing Automation

• Create and implement digital assets within HubSpot, such as: Emails and email templates, Workflows and automations, Forms and progressive fields, Nurture streams, Landing pages and thank-you pages

• Carry out production tasks in accordance with established processes, requirements, and quality standards

• Assist in the scheduling, testing, and deployment of email campaigns

• Perform quality assurance checks on all assets (links, rendering, formatting, tagging, naming conventions)

• Ensure consistency and accuracy across HubSpot campaigns, assets, and folders

• Aid in list creation, segmentation, and basic performance monitoring

• Website Content Production (Drupal)

• Update, edit, and publish front-end web content using Drupal

• Maintain page accuracy, formatting, and metadata in line with brand and UX guidelines

• Upload images, files, and assets following established templates and content guidelines

• Conduct content quality checks before publishing to guarantee consistency and compliance

• Support regular updates, refreshes of campaign landing pages, and content maintenance requirements

• Cross-Functional Support & Collaboration

• Assist the internal marketing team with requests for HubSpot and Drupal execution

• Collaborate with the Senior Digital Marketing Specialist to adopt best practices and enhance execution workflows

• Work alongside segment marketing teams and content owners to gather requirements and clarify production needs

• Communicate project status, risks, and timelines to stakeholders

• Provide light copy editing and formatting support when necessary to ensure clear and polished content delivery

⛳️ Requirements

• Over 4 years of experience in digital marketing production (marketing automation, website updates, or campaign execution)

• Preferred hands-on experience with HubSpot and/or Drupal.

• Experience in a structured production or agency environment is a plus.

• HubSpot and/or Drupal certification

• Bachelor’s degree in Marketing, Communications, or Digital Media is preferred.

• Proficiency in HubSpot, Drupal, and MS Office; familiarity with Canva or Adobe Creative Suite is advantageous

• Basic knowledge of HTML/CSS is beneficial but not mandatory

• Strong organizational abilities and capacity to manage multiple requests under tight deadlines

• Exceptional attention to detail and dedication to accuracy

• Excellent communication and collaboration skills.

• Ability to adhere to established processes while also identifying areas for improvement.

🏝️ Benefits

• N/A