Senior Digital Analyst

This is a fully remote position, open to applicants in Philippines.

📋 Description

• Develop and maintain e-commerce KPI dashboards that track metrics including conversion rate, revenue per visit, average order value, funnel drop-off, site search, and campaign summaries.

• Deliver a concise and actionable weekly performance summary to the VP of Digital Product and other key stakeholders.

• Oversee alert systems designed to flag unusual changes in traffic, conversion, and revenue based on predefined thresholds.

• Create a comprehensive root-cause playbook to determine whether anomalies stem from tracking, user behavior, marketing, or elements such as inventory and pricing.

• Conduct audits of GA4 implementations—including event taxonomy and conversion setups—to identify any issues.

• Provide clear specifications that are developer-ready to address identified application-level problems.

• Take ownership of Tableau reporting by designing intuitive dashboards that facilitate stakeholder self-service.

• Utilize SQL for quick, ad-hoc analyses to validate and enhance data insights without focusing on pipeline engineering.

⛳️ Requirements

• Minimum of 3 years of experience in digital analytics, web analytics, or marketing analytics.

• Proficiency in Tableau, SQL, Google Analytics 4, and Google Tag Manager.

• College-level education with a transcript of records (TOR).

• Must be a Filipino citizen residing anywhere in the Philippines.

🏝️ Benefits

• Competitive salary and performance-based incentives.

• Opportunities for professional development and training.

• Flexible working arrangements to promote work-life balance.

• Engaging and collaborative work environment.